Jennie has a special message for her fans. The BLACKPINK member has released a new single and as an additional gift, she wrote a playful note for BLINKs on MelOn.
BLACKPINK’s Jennie Drops Sweet Message on MelOn
To celebrate the release of her single “You & Me,” Jennie shared a personal and playful message with her fans on the Korean streaming platform MelOn. The platform had previously introduced an “Artist Note” feature where musicians can leave messages. Idols usually use it to promote their new releases and for the BLACKPINK member’s latest single, it was something perfectly Jennie.
In her special message for the release of “You & Me”, Jennie kept it short but incredibly cute. She wrote, “I picked this up on the way. Here! It’s a gift.”
The phrase “I picked this up on the way” is known for its cheeky connotation in Korean culture. It signifies playfulness and suggests that someone has put in effort to prepare something for another person but is too shy or humble to make a big deal out of it. Instead of straightforwardly saying, “I got this for you,” Koreans humorously claim that they “found it on the floor, so take it or whatever.”
In addition to that, the expression “Here you go!” adds an extra layer of good-natured silliness. Although it can be used sarcastically, it also allows for liberal use and is akin to the English or French equivalent of “voilà.” In her “Artist Note”, Jennie whimsically pretends to “throw” the song at her fans, as if it’s a small favor. However, given the context, cultural nuances, and Jennie’s playful tone, Korean fans understand that she is keeping things light, fun, and endearing.
It’s a delightful way for Jennie to connect with her audience and share her appreciation for their support. Not surprisingly, BLINKs are loving the short but sweet message and are truly grateful for the new song.