H1-KEY has ignited the music scene once again with their electrifying summer album, ‘LOVE or HATE’. The girl group’s title track, “Let It Burn”, crafted by the talented composer and lyricist Hong Ji Sang, encapsulates a vibrant fusion of pop and rock elements. The song not only dazzles with its dynamic sound but also resonates with its rebellious lyrics, marking a departure from their previous releases.
#H1KEY #하이키 #YEL #옐 #GORUN pic.twitter.com/gVlft4L6JS
— H1-KEY (@H1KEY_official) June 20, 2024
In addition to the fiery anthem “Let It Burn”, the mini album treats fans to three captivating b-sides: “♥ Letter”, “Iconic”, and “Rainfalls”. Each track offers a distinct flavor, showcasing the versatility and creativity of H1-KEY. A standout feature of the album is “♥ Letter”, where all four members of the group contributed personally to the heartfelt lyrics, further deepening the emotional connection with their audience.
H1-KEY’s artistic evolution shines through in their latest music video for “Let It Burn”, where they embody the essence of youthful rebellion and empowerment. The visuals complement the track’s energetic vibe, creating a captivating visual and auditory experience for viewers.
‘LOVE or HATE’, the group’s third mini album, is not just a collection of songs but a testament to their growth and exploration of new musical territories. Available on streaming platforms worldwide, it invites listeners to immerse themselves in H1-KEY’s dynamic journey through their distinctive sound and compelling storytelling.
As H1-KEY continues to carve their niche in the competitive K-pop landscape, ‘LOVE or HATE’ stands as a testament to their ability to innovate and captivate audiences with their wild and fiery spirit.