HYBE’s subsidiary PLEDIS Entertainment has announced the promotion of Kim Yeon Soo as their new CEO.
Kim Yeon Soo Appointed as New PLEDIS Entertainment CEO
The decision, revealed on November 1, marks a significant change in leadership for the agency known for housing popular acts such as SEVENTEEN and fromis_9. Kim Yeon Soo has been a part of PLEDIS Entertainment since 2012, where he played a pivotal role in SEVENTEEN’s successful debut and rise within the K-pop industry. His deep understanding of the company’s core values and vision has prepared him to take on the role of CEO, a position through which he aims to reinforce the agency’s focus on artist and fan-centric growth.
In 2023, Kim Yeon Soo took on additional responsibilities within HYBE’s international division as general manager of HYBE LABELS JAPAN, overseeing groups like &TEAM. Despite the demands of his new role as CEO of PLEDIS, he will continue to lead HYBE LABELS JAPAN, balancing his time and expertise across both organizations. His dual leadership roles demonstrate HYBE’s commitment to leveraging his experience and industry insight on a broader, global scale.
In a statement regarding his new appointment, Kim emphasized a dedication to prioritizing artists and fans, noting his ambition to foster an environment where entertainment is enjoyed in its purest, most meaningful form. “I will consider the artists and fans our top priority,” he shared, adding that he plans to work diligently to create content that resonates sincerely with the public.
With Kim Yeon Soo’s extensive background and his hands-on involvement in the successes of PLEDIS’s artists, his appointment is also seen as a strategic move to strengthen PLEDIS Entertainment’s position in the global entertainment industry. Fans and industry insiders alike are optimistic about this transition, expecting that Kim’s leadership will further PLEDIS’s reputation as a leader in the K-pop scene while maintaining the agency’s dedication to authenticity and fan engagement.