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SUGA Sits Down with Samsung EVP, Calls Himself a “Superfan”

BTSSUGA isn’t just a music superstar. He’s also a self-proclaimed “superfan” of Samsung’s Galaxy products. Recently, he interviewed Cho Won-Jun, EVP and Head of Mobile R&D Office at Samsung. They discussed the latest foldable phones: the Galaxy Z Flip 5 and Galaxy Z Fold 5.

SUGA’s History with Samsung 

Galaxy x SUGA: Galaxy Z Flip5 | Fold5 | Samsung

SUGA shared his history with Samsung, which began with the Galaxy S7 in 2016. He also shared his childhood fascination with assembling computers. “When I was young, I played with computer parts. I loved building things by myself,” he reminisced. Furthermore, he expressed his excitement for the new Galaxy Z Fold 5, a device he now owns.

On July 26, Samsung invited him to an event called Samsung Galaxy Unpacked July 2023. It showed off the company’s innovations, especially new the Galaxy Z Fold 5 and Galaxy Z Flip 5. People asked SUGA for his thoughts on them. Moreover, his single “Daechwita” was played at the event.

SUGA was among the first to own the Galaxy Z Fold 5. His unit even has “D-DAY” engraved on the back, named after his chart-topping album. Pictures of SUGA holding the Galaxy Z Fold 5 with TM Roh appeared on Samsung’s social media accounts. (Roh is President and Head of Mobile eXperience Business at Samsung Electronics.)

SUGA‘s relationship with Samsung goes beyond mere ownership. He has shown a special affection for Galaxy products among BTS members. At a concert in Newark, New Jersey, he only took selfies with fans who owned Galaxy smartphones. He declared, “No iPhone, only Galaxy.”

Exploring the Galaxy Z Fold 5

In the interview with Choi Won-Joon, SUGA‘s questions revolved around design and engineering. He asked about the foldable hinge and the foldable display itself. SUGA‘s enthusiasm for the topic was evident throughout the conversation.

Both he and Choi believe in enhancing user experience through improved design and larger screens. Choi elaborates, “Samsung has had a vision for a long time that phones should be smaller while the display size is bigger. With advancements in foldable display technology, we knew we could do that.”

Choi pointed out specific improvements in the Fold 5. These newer foldable devices are thinner and more compact, providing a better grip. They also have a space in the hinge part. Choi says, “It folds with almost no gaps, but we created a display structure that allows it to be folded in a round shape from the inside.”

SUGA enjoyed their conversation immensely. He said, “I feel like I’m listening to a lecture, but it’s so much fun. I mean it. It’s really fun to talk with these developers.”

On BTS’ SUGA and the Galaxy Z Fold 5

Choi concluded with a reflection on the hard work behind the products. He said, “There are so many worries and so much blood, sweat, and tears involved in making something until it’s released.” Their conversation provided a behind-the-scenes look at the development of Samsung’s latest foldable devices. It serves as a testament to the creativity and dedication involved in creating cutting-edge technology,  

Fans of SUGA, collectively called ARMY, can now pre-order Samsung’s latest products, including the foldable smartphone, through its official website. They’re set for an official release on August 11. Early adopters can benefit from free memory upgrades and other bonuses.

With the Galaxy Z Fold 5, SUGA‘s relationship with Samsung continues to unfold (pun intended), symbolizing a partnership that goes beyond a mere endorsement. 

His role as an honorary Samsung employee and his active participation in the Galaxy Unpacked event highlights a connection that resonates with fans and tech enthusiasts alike. – K-Pop News Writer

Featured Image: SUGA and Choi Won-Joon were honored to be in each other’s presence. Source: YouTube/@Samsung.

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