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CUBE Addresses (G)I-DLE Soyeon Rumored Agency Departure

Cube Entertainment has officially addressed recent reports about Jeon Soyeon’s contract status, confirming that discussions are ongoing. So is the (G)I-DLE leader‘s rumored agency departure true?

Soyeon’s Rumored Agency Departure Debunked

On October 25, it was reported that Soyeon had ultimately decided against renewing her contract with Cube Entertainment, which is set to expire this November. This sparked significant fan attention, as Jeon Soyeon is not only the group’s leader but also a principal songwriter and producer, widely credited with shaping (G)I-DLE’s distinctive sound and image.

In response to the report, Cube Entertainment clarified, “We are currently in the process of discussing a contract renewal with Jeon Soyeon. She will carry out her future activities as scheduled.” This statement left the possibility open, indicating that negotiations have yet to be finalized, and Cube remains hopeful about reaching an agreement.

Is Soyeon Really Leaving?

The question of Soyeon’s contract has been a topic of speculation since August, when she made a striking change to the lyrics of her solo song “Is this bad b****** number?” during (G)I-DLE’s concert in Seoul, mentioning her contract’s end in November. This fueled speculation about her future with the agency.

Initially, a Cube spokesperson reportedly dismissed the claim, saying that (G)I-DLE’s members were not due for contract renewals until next year. However, the agency later confirmed that Soyeon’s contract is indeed up for renewal this November and that discussions were ongoing.

Jeon Soyeon’s contributions to (G)I-DLE’s success are undeniable. As a multifaceted artist involved in producing, songwriting, and choreography, her departure would signify a major shift for the group and its creative direction. Fans are eagerly watching for updates on her decision, hopeful for a renewal that would allow her to continue leading (G)I-DLE.

The uncertainty surrounding Soyeon’s contract highlights her importance to both Cube Entertainment and (G)I-DLE, and Cube’s statement emphasizes a commitment to continuing discussions with her in the coming weeks.

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