Tag: khai jiao

BLACKPINK’s Lisa continues to showcase her influence, especially in her home country of Thailand. In a recent interview with Spotify celebrating her one billion streams for “MONEY,” Lisa demonstrated her cooking skills by preparing her favorite Thai dish, khai jiao (Thai-style omelet). The video was unique and garnered attention not only for the celebration but also for Lisa’s culinary talents.

Lisa’s Omelet Rice Causes Khai Jiao Sales to Rise

Following the release of the video, khai jiao quickly became a trending topic on Thai social media platforms. Local news outlets reported a noticeable increase in sales of the dish, showcasing Lisa’s significant impact on consumer behavior.

As part of their coverage, news outlets visited a local shop known for selling khai jiao. The owner, who used to be the sole person handling the cooking and sales, revealed that Lisa’s video led to a surge in demand. The shop had to adapt quickly by hiring an assistant and procuring additional raw materials to meet the newfound popularity of the dish.

Expressing gratitude for the rise in customers attributed to Lisa’s video, the owner hopes that the BLACKPINK singer will one day visit the stall in Khon Kaen and have the opportunity to taste her khai jiao for free.

Lisa’s influence extends beyond the music industry, and her impact on local businesses, like the omelet rice stall, highlights the global reach and cultural influence that K-pop idols can have on various aspects of society, including culinary trends and local economies.

The BLACKPINK member officially received a plaque from Spotify after achieving a billion streams of her solo track ‘Money’. Lisa also shared her sentiments on receiving the plaque and becoming a member of Spotify’s Billions Club, speaking in her mother tongue.

“I feel like it’s something unbelievable that my songs have this many people who have listened to them,” she told Spotify. “It makes me proud of myself and makes me want to keep making music.”