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‘Super Shy’ MV Becomes NewJeans 2nd Music Video To Hit 200M Views

NewJeans’ music video for their 2023 hit “Super Shy” MV has reached an impressive new milestone on YouTube! On July 23 at around 10 p.m. KST, the music video surpassed 200 million views. This makes it NewJeans’ second music video to achieve this feat, following their “‘OMG’ Official MV (Performance ver.1).”

‘Super Shy’ MV Reaches Major YouTube Milestone

The music video for “Super Shy” was first released on July 7, 2023, at 1 p.m. KST. Reaching 200 million views in just over a year and 16 days is a testament to the song’s enduring popularity and the group’s growing influence in the music industry. The achievement highlights NewJeans’ strong connection with their audience and the widespread appeal of their music.

“Super Shy” has been a significant success for NewJeans, marking another milestone in their career. The single previously earned two separate RIAJ platinum certifications for streaming. Both “Super Shy” and their title track “ETA” from their 2023 Korean mini-album “Get Up” achieved platinum status after surpassing 100 million streams each. This accomplishment underscores NewJeans’ strong fanbase and popularity in Japan, showcasing their international appeal.

NewJeans Set To Continue Succeeding In Their Career

“Super Shy” was released on July 7, 2023, and “ETA” followed on July 21 of the same year. Both tracks are part of NewJeans’ second EP, “Get Up,” which was also released on July 21, 2023. The songs quickly gained traction, resonating with audiences and solidifying NewJeans’ presence in the highly competitive music landscape.

The continued success of “Super Shy” and “ETA” demonstrates NewJeans’ ability to captivate listeners and maintain a strong presence in the industry. Their achievements are also a testament to their talent, hard work, and the support of their dedicated fans.

Congratulations to NewJeans on this remarkable achievement! At this point, the girl group is also expected to reach new milestones and continue with their success in an already successful career.

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British Band Shakatak Accuses NewJeans of Plagiarism

British band Shakatak is facing online backlash after accusing NewJeans’ song “Bubble Gum” of plagiarizing their 1981 hit “Easier Said Than Done.” According to an exclusive media report, Shakatak’s representatives accused ADOR of copyright infringement. However, ADOR’s Min Hee Jin denied the allegations and demanded a credible analysis report.

The accusation of plagiarism against NewJeans’ “Bubble Gum” by Shakatak has sparked significant online controversy

On July 19th, Shakatak announced that their publishing company, Wise Music Group, is handling the plagiarism case. They have employed a musicologist to investigate further and have sent a letter of claims. An exclusive media report on July 18, KST, detailed that Wise Music Group sent a Letter of Claim to multiple recipients, including ADOR, HYBE Labels, and the Korea Music Copyright Association.

The letter stated, “We have confirmed that ‘Bubble Gum,’ composed and written by 250, Oscar Bell, Sophie Simmons, and Gigi, uses components of ‘Easier Said Than Done’ by Shakatak without permission.” Wise Music Group demanded immediate actions, including halting the sale of “Bubble Gum.”

Additionally, Wise Music Group asked for a detailed account of all profits from “Bubble Gum,” a legal change in ownership, a seal, and compensation for damages. They provided a list of components they believe indicate copyright infringement.

ADOR responded, “This letter was received and answered by the law firm representing ‘Bubble Gum’s’ composers. We do not believe ‘Bubble Gum’ used Shakatak’s composition without permission. We have demanded Shakatak present a credible analytical report with clear evidence.”

Shakatak’s legal team has indicated they will forward an analytical report soon, but Wise Music Group has yet to take further action. Meanwhile, the online community has erupted with debates and discussions, with fans defending NewJeans and others scrutinizing the plagiarism claims. Both sides are awaiting the next steps, and the music community is closely watching how this situation will unfold.

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NewJeans Declines HYBE Exhibition Invitation Amid Controversy

NewJeans has declined the invitation to participate in the Grammy Museum’s ‘HYBE Exhibition,’ stirring controversy and speculation about internal conflicts within their management. The exhibition, which is set to run from August 2 to September 15, was supposed to feature a prominent display dedicated to NewJeans.

NewJeans’ absence from the Grammy Museum’s ‘HYBE Exhibition’ fuels attention to HYBE x ADOR dispute

The Grammy Museum offered NewJeans a central position in the exhibit, making them the first thing visitors would see. HYBE, the parent company, communicated this offer to ADOR, NewJeans’ label, expressing a strong desire for the group to be included. Despite this, ADOR declined the invitation, citing insufficient representation of NewJeans in the overall exhibition.

Additionally, this decision has led to widespread attention to the conflict between HYBE and ADOR CEO Min Hee-jin. Fans and industry insiders have noticed NewJeans’ absence from recent HYBE events, including Weverse Con. While HYBE attributed NewJeans’ absence to their busy schedule and preparations for overseas activities, other artists managed to attend, leading to questions about ADOR’s cooperation with HYBE.

However, the controversy has not gone unnoticed. The public has continuously been pointing fingers at ADOR’s leadership for not supporting HYBE’s initiatives. HYBE responded to the situation by stating that the decision was made by the label, indicating that it was ADOR’s independent choice.

The ‘HYBE: We Believe In Music’ exhibition celebrates the history and achievements of HYBE and its artists. Despite the absence of NewJeans, the exhibition is expected to draw significant attention and highlight the contributions of other major HYBE artists.

In related news, Min Hee-jin is under investigation for embezzlement, intensifying public attention and the ADOR CEO’s dispute with HYBE. Sources close to the investigation report that Min Hee-jin faces thorough questioning about her handling of finances and particular transactions identified by HYBE’s internal audit team. However, her representatives argue that the company’s share structure prevents any possibility of a takeover and maintain that she has never engaged in embezzlement.

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NewJeans Hyein Returns to Perform ‘Supernatural’ After Injury

NewJeans, the rising K-pop sensation, made a grand return with their new single “Supernatural,” showcasing a five-member performance on KBS 2TV’s ‘Music Bank’ on July 12. This event marked a significant moment as NewJeans Hyein joined the stage after recovering from an injury, returning the group to its full strength.

NewJeans Hyein comes back onstage to debut a five-member performance of ‘Supernatural’ on KBS 2TV’s ‘Music Bank’ stage

Newjean’s performance of “Right Now” wows audiences with its flawless choreography and vocal power. Fans were thrilled to see the group back together as they delivered an electrifying performance.

Following their ‘Music Bank’ appearance, NewJeans is set to grace the stages of MBC’s ‘Show! Music Core’ on July 13 and SBS’s ‘Inkigayo’ on July 14. These performances will include not only their latest tracks but also a medley of their popular hits “ETA,” “OMG,” and “Hype Boy” from their previous albums.

This series of performances is especially meaningful as it will mark NewJeans Hyein appearing for the first music show since her injury. Her return has been eagerly anticipated, and her presence will reinforce the group’s bond and performance.

In their previous announcements, ADOR, the agency behind NewJeans, had emphasized their commitment to presenting a complete five-member performance on domestic music shows. Their dedication is evident in the intense preparation and energy they displayed on stage, which serves as a heartfelt thank you for the support they received since the group’s debut.

Since the release of “Supernatural” on June 21, NewJeans has actively engaged with fans through various fan meetings and appearances on Japanese music programs. Their promotions included performances on major shows like Fuji TV’s ‘Mezamashi TV’ and ‘Mezamashi 8,’ TV Asahi’s ‘Music Station,’ and Nihon TV’s ‘THE MUSIC DAY 2024.’ These appearances have solidified their popularity and showcased their impressive talent to a wider audience.

“Supernatural” has seen remarkable success, topping domestic music charts and achieving high ranks on global platforms such as Billboard in the U.S., Spotify Japan, and Apple Music Japan. The single has also recorded over 1 million copies in sales, making all five NewJeans releases million-sellers, a testament to their widespread appeal and enduring popularity.

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NewJeans Earns Platinum Certifications For Streaming In Japan

NewJeans has achieved platinum certifications in Japan, marking a significant milestone in their career. Two of their singles have surpassed 100 million streams in the country, a testament to their growing popularity and success.

NewJeans 2023 Singles Earn Platinum Certifications

The Recording Industry Association of Japan (RIAJ) recently announced its latest batch of official certifications. In 2020, the RIAJ introduced a new certification system for online streaming of songs, adding to its existing systems for physical album shipments and digital download sales. Under this system, songs are certified silver once they reach 30 million streams, gold at 50 million streams, and platinum at 100 million streams.

This past month, NewJeans earned two separate RIAJ platinum certifications for streaming. Their pre-release single “Super Shy” and their title track “ETA” from their 2023 Korean mini album “Get Up” both achieved platinum status after surpassing 100 million streams each. This achievement underscores the widespread appeal and strong fanbase of NewJeans in Japan.

“Super Shy” was released on July 7, 2023, while “ETA” followed on July 21 of the same year. Both songs are featured on NewJeans’ second EP ‘Get Up,’ which was also released on July 21, 2023. The tracks have quickly gained traction, resonating with audiences and solidifying the group’s presence in the competitive music landscape.

The platinum certifications not only highlight the commercial success of “Super Shy” and “ETA” but also reflect NewJeans’ ability to connect with listeners across different regions. Their music, characterized by catchy melodies and engaging performances, also continues to captivate fans globally.

For NewJeans, this achievement is also a significant milestone, showcasing their rapid rise in the music industry. The group’s dedication to their craft and their ability to produce hit songs have also earned them recognition and acclaim. As they continue to grow their discography and fanbase, fans can also look forward to more exciting releases and achievements from NewJeans.

These platinum certifications are also a promising indicator of the group’s future potential and their capacity to influence the global music scene. Congratulations to NewJeans on their remarkable accomplishment!

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NewJeans Pop-Up Store Attracts Fans in Tokyo

Despite heavy rain, long lines of fans formed at the NewJeans ‘Super Natural’ pop-up store in the heart of Shibuya, Tokyo, on the 28th. The store opened on the 26th of last month and saw its pre-reservations fill up in just five minutes. Only those who successfully made pre-reservations could access the basement level, allowing fans to enjoy the experience comfortably with timed entries.

@shibuyanews

🐰ニュージーンズPOP UP渋谷公園通り LINE FRIENDS SQUARE 「NewJeans Supernatural POP-UP」渋谷公園通りは朝から大混雑! #ニュージーンズ #뉴진스 #newjeans #渋谷 #shibuya

♬ Supernatural – NewJeans

NewJeans fans eagerly lined up to experience the exclusive NewJeans pop-up in Shibuya

In the basement level, there’s a haven for “true NewJeans fans”. It features an approximately 40-pyeong (around 3.33 square meters) interactive media space with characters created in collaboration with Takashi Murakami. In the background, NewJeans’ song “Right Now” is playing. Hani’s voice saying, “Bunnies, have a great day today,” elicited constant exclamations of “Kawaii (cute)” from visitors. Although the space was not as big as other pop-ups, the layout was impressively efficient and accessible.

At the entrance, fans were welcomed with collaboration goods by Takashi Murakami, members’ autographs, and charming photo zones. According to the pop-up store staff, the most popular items were NewJeans T-shirts and hats, with the T-shirts selling out on the first day. The second basement level of the store was accessible without reservations. It offered practical goods like indoor slippers, eye masks, stationery, and pouches. It indicates that the store caters to a broader audience beyond just fan merchandise.

@my_dy_re

NewJeans Supernatural pop-up store in Shibuya Japan! ニュージーンズ ポップアップ  6/30の14時の回の在庫 アパレル以外は結構ありました✨ B1のphoto booth は目立たないので、入場したら忘れずにcheck! 뉴진스 팝업 스토어 갔다 왔어요✨ Newjeans NJ X MURAKAMI 村上隆 #supernatural #newjeans #popup #kpopalbum #kpopunboxing #albumunboxing #howsweet #newjeansbunnies #kpop #kpopfyp #japantravel

♬ Supernatural – NewJeans

The prices were affordable, with NewJeans character T-shirts costing about 2,700 yen each and smaller items like pens and pouches often priced under 1,000 yen. On average, the prices of goods were around 20,000 won in Korean currency.

Even NewJeans’ fanbase in Korea and other neighboring countries booked flights just to buy goods from the pop-up store. Many of them noted that even non-fans will find cutesy items. One Korean tourist, in an online forum, said she bought bunny-themed products as gifts for her colleagues. Only one item per person per product was allowed to ensure as many people as possible could purchase NewJeans’ merchandise.

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HYBE Shares Update On Legal Proceedings For NewJeans Against Malicious Activities

HYBE has provided updates on the legal proceedings for NewJeans and their other artists against those who engage in malicious actions.

HYBE’s Latest Statement Shares Update on Legal Proceedings for NewJeans Against Ill-Natured Activities

On June 28, HYBE provided a comprehensive update on the ongoing legal proceedings aimed at protecting their artists, including NewJeans, from malicious actions.

In their statement, HYBE also highlighted the progress of these legal actions against activities that infringe upon the rights of NewJeans members. These activities encompass a wide range of offenses such as defamation, personal attacks, sexual harassment, spreading false information, ill-intentioned criticism, and the use of pejorative names. HYBE also emphasized their unwavering stance, stating that “there will be no leniency or settlement under any circumstances in the legal proceedings regarding the artist’s rights.”

This robust approach underscores HYBE’s commitment to safeguarding their artists from harmful and damaging behavior. They aim to set a precedent that such actions will not be tolerated and will be met with serious legal consequences.

NewJeans is not the only group under HYBE’s protection in these matters. Other HYBE artists, including BTS, TXT, SEVENTEEN, fromis_9, Hwang Minhyun, Baekho, TWS, and BOYNEXTDOOR, have also issued statements about the ongoing legal measures against those who engage in similar malicious activities. Each artist has expressed their determination to ensure their rights and well-being are protected.

HYBE’s proactive stance in addressing these issues also reflects their broader commitment to fostering a safe and respectful environment for their artists. By taking legal action, they aim to deter future offenses and support the mental and emotional health of their artists, ensuring they can continue their careers without being subjected to harmful and unwarranted behavior. This update also serves as a reminder to the public and fans alike that HYBE will continue to prioritize the safety and rights of their artists, maintaining zero tolerance for any form of malicious activity.

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NewJeans Hanni Goes Viral with Adorable Photocards

NewJeans have done something right by releasing an album with set photocards. However, it looks like one member is getting more attention for her cute poses! Hanni’s adorable photocards are gaining attention, and fans are glad that they don’t have to purchase numerous albums to get one!

NewJeans Member Hanni Goes Viral for Adorable Photocards

These days, most K-Pop albums come with random photocards of the group members. While this practice adds an element of excitement for fans, it has also sparked controversy due to its implications. The practice encourages mass buying of albums, leading to excessive waste and artificially inflating K-Pop album sales numbers. Fans often buy multiple copies of the same album in hopes of collecting all the photocards, resulting in stacks of unwanted duplicates and environmental concerns.

In this context, it’s a refreshing surprise when a K-Pop group releases an album with set photocards, ensuring that fans know exactly what they’re getting. This approach not only reduces waste but also allows fans to enjoy the complete set without the pressure of buying multiple copies. NewJeans’ recent album is a prime example of this, much to the delight of their fanbase.

However, the excitement around NewJeans’ album isn’t just about the set photocards. The photocards of member Hanni have gone viral online due to their undeniable cuteness. Fans have been particularly captivated by Hanni’s short hairstyle, which is actually a wig. Since debuting the look last month, it has become a sensation within the NewJeans fandom. Hanni’s continued use of the wig for the group’s multiple single albums highlights its popularity.

The buzz around Hanni’s photocards is evident on social media, where tweets showcasing her new look have garnered significant attention. Some tweets have amassed as many as 2.4 million views and over 60k likes. This viral reaction underscores the impact of thoughtful album packaging and member styling in K-Pop.

By offering set photocards and leveraging popular looks, NewJeans not only cater to their fans’ desires but also set a positive example for sustainable practices in the industry. This strategy fosters deeper fan engagement while addressing environmental concerns, proving that thoughtful marketing can benefit both fans and the planet.

NewJeans recently dropped their single “Supernatural” on June 21, 2024.

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Hyein to Partially Resume NewJeans Activities Following Hiatus

It looks like Hyein is finally back! ADOR has issued a statement confirming that the idol is ready to resume NewJeans activities, albeit with adjusted participation.

ADOR Confirms Hyein will Partially Resume NewJeans Activities

On June 20, ADOR released an official statement providing an update on NewJeans’ member Hyein’s current condition. The agency clarified that although Hyein’s health has significantly improved, she will not be able to participate in all of the group’s schedules immediately.

“Based on the medical team’s advice and after thorough discussions with the other members, Hyein is scheduled to participate in ‘Bunnies Camp 2024 Tokyo Dome’ on June 26 and 27. However, as she needs a sufficient rehabilitation period, ADOR is currently adjusting Hyein’s level of participation to avoid straining her injury during her interactions with fans. Consequently, she will be taking part in the performances to a limited extent. We appreciate your understanding on this matter,” the statement read.

Hyein had previously delighted fans by appearing in the “How Sweet” challenge alongside her fellow NewJeans members, marking her return after a hiatus due to an injury. The heartwarming video showed the four members of NewJeans dancing to their hit song “How Sweet”. Towards the end of the video, Hyein joins them, and they immediately embrace her. This touching moment reassured fans, confirming her return to the group and her progress in recovery as she appeared without crutches.

Hyein’s participation in the “How Sweet” challenge was a significant moment for fans who had been eagerly awaiting updates on her condition. Her ability to dance and interact with her group members indicated a positive step forward in her recovery process.

As NewJeans continues to promote their activities, Hyein’s ongoing recovery and gradual reintegration into the group’s schedule is a hopeful sign. Fans are looking forward to seeing more of Hyein as she steadily returns to full participation in the group’s dynamic. The support and patience from both the fans and the group highlight the close-knit bond within NewJeans and their commitment to each member’s well-being.

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Hyein Reunites with NewJeans Members in Latest ‘How Sweet’ Challenge

NewJeans’ member Hyein has delighted fans with her participation in the “How Sweet” challenge alongside her fellow group members, marking her return after a hiatus due to an injury.

Hyein Seemingly Confirms Recovery By Joining Latest ‘How Sweet’ Challenge

In the heartwarming video, the four NewJeans members are shown dancing to their hit song “How Sweet”. By the end of the video, the idols are joined by Hyein, who they immediately embrace. The touching moment seems to confirm her return to the group without crutches.

This positive update is particularly significant given Hyein’s extended absence from group activities. On April 10, ADOR, the group’s agency, announced that Hyein had sustained a microfracture in her foot during a practice session. Medical professionals advised her to limit her movements and rest until she made a full recovery. The injury came at a particularly challenging time, as NewJeans was preparing for a highly anticipated comeback at the end of May. As a result, Hyein was unable to participate in various promotional activities and significant group events.

Despite the setback, Hyein has demonstrated resilience and determination during her recovery period. Fan accounts have reported sightings of her attending church services using crutches, indicating her efforts to stay active within the limitations of her injury. These glimpses into her life during the hiatus have provided comfort to fans, who have been eagerly awaiting her return.

Will Hyein Finally Join NewJeans’ Group Promotions?

The recent “How Sweet” challenge video not only signifies Hyein’s improving health but also showcases the strong bond between the NewJeans members. The heartfelt embrace at the end of the video highlights their unity and support for each other. It also reinforces the group’s close-knit dynamic.

Hyein’s return is a moment of celebration for both the group and their fans. Her absence was felt deeply, and her return brings renewed energy and excitement. The group’s ability to adapt and support each other through challenging times has only strengthened their connection with their fanbase.

As NewJeans continues to move forward with their activities, Hyein’s recovery and reintroduction to the group’s dynamic is a positive development. Fans can look forward to seeing more of Hyein as she fully reintegrates into the group’s schedule.

In conclusion, Hyein’s return to NewJeans through the “How Sweet” challenge video is a heartening update for fans. It might even mark the end of her hiatus due to injury. Her resilience, coupled with the support of her fellow members, highlights the group’s strong bond and collective spirit.

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