BLACKPINK’s Rosé and Bruno Mars have set the digital world ablaze with their collaboration on “APT.,” a smash hit that continues to shatter records on YouTube. Amazingly, the single has broken yet another new YouTube record!
‘APT.’ Breaks New YouTube Record Yet Again
On February 13, at around 12:30 a.m. KST, the music video for “APT.” surpassed an astounding 1.1 billion views, marking a monumental achievement in just over 117 days and 11 hours since its release on October 18, 2024, at 1 p.m. KST. This milestone is not only a testament to the song’s irresistible appeal but also highlights the immense global reach of both artists.
“APT.” has now become the fastest music video by an Asian artist to break the 1.1 billion views barrier on YouTube. Even more impressively, it stands as the fifth fastest music video ever to hit this milestone, trailing only behind iconic hits such as Adele’s “Hello,” Luis Fonsi’s “Despacito” featuring Daddy Yankee, Ed Sheeran’s “Shape of You,” and J Balvin and Willy William’s “Mi Gente.” This rapid ascent into the billion-view club underscores the dynamic synergy between Rosé’s distinctive vocal style and Bruno Mars’ timeless artistry, creating a cross-cultural phenomenon that resonates with fans across the globe.
The unprecedented success of “APT.” not only cements Rosé and Bruno Mars as powerhouse performers but also sets a new benchmark for collaborations that bridge continents and musical genres. The seamless blend of pop, R&B, and global influences in the track has captivated millions, igniting social media buzz and drawing widespread acclaim from critics and fans alike.
Congratulations to Rosé and Bruno Mars on this historic achievement! Their groundbreaking work on “APT.” is a shining example of how innovative music and collaboration can transcend boundaries, uniting diverse audiences and redefining what is possible in today’s digital era. As “APT.” continues to rack up views at record speed, it is clear that this dynamic partnership has created a lasting impact on the global music landscape.