K-pop, or Korean pop, has been a global phenomenon for many years now. From its catchy music and mesmerizing dance routines to its stunning visuals, K-pop has captured the hearts of millions of fans all over the world. One of the defining features of K-pop music videos is the attention to detail that goes into every aspect of the production, including the makeup. In this article, we will take a closer look at some of the most memorable music video makeup in K-pop, and examine the iconic beauty looks that have made a lasting impression.
One of the most iconic makeup looks in K-pop is the smoky eye. This classic look has been a staple in many music videos and has been executed in countless different ways. One of the most notable smoky eye looks can be seen in the music video for “Growl” by EXO. The members of the group sported intense smoky eyes in the video, creating a captivating and edgy look. The smoky eye is often paired with a bold lip, which helps to balance the look and create a more dramatic effect.
Another memorable makeup look in K-pop is the use of bright, bold colors. In the music video for “Bubble Pop!” by HyunA, the singer is seen sporting a bright blue eye shadow, which perfectly complements her blue hair. This look is a great example of how K-pop artists use makeup to enhance their overall look and express their individuality. The use of bright, bold colors is not limited to eye shadow, as many K-pop artists also experiment with colorful lipstick and blusher.
The use of glitter and sparkles is another trend in K-pop music video makeup that has been gaining popularity. In the music video for “Wannabe” by ITZY, the members of the group are seen wearing glitter eye shadow and highlighter, creating a glittery and playful look. The use of glitter and sparkles adds a touch of fun and glamour to any look and is a great way to stand out in a music video.
WANNABE by ITZY https://t.co/WlOXyvEtbr
— 𝐀𝐉 (@veniceldrey) March 13, 2023
K-pop music videos often feature a wide range of beauty looks, and one of the most memorable is the natural, no-makeup look. In the music video for “Egoist” by Red Velvet, the members of the group are seen sporting a natural and understated look, which highlights their natural beauty. This look is achieved by using minimal makeup and focusing on flawless skin and natural-looking eyebrows. The natural, no-makeup look is a great way to showcase a more subtle and sophisticated side of K-pop.
Finally, K-pop music videos often feature exaggerated and theatrical makeup looks that are designed to stand out and make a statement. One of the most memorable examples of this is the music video for “Fantasia” by BTS. In the video, the members of the group are seen wearing elaborate and creative makeup, including bold eye shadow, glitter, and colorful contact lenses. This type of makeup look is designed to make a bold statement and create a dramatic effect and is a testament to the creativity and imagination of K-pop artists.
In conclusion, K-pop music videos have been a source of inspiration for many fans, and the attention to detail that goes into every aspect of the production is a big part of what makes these videos so captivating. The makeup looks featured in K-pop music videos range from classic smoky eyes to bold and colorful looks, and from natural, no-makeup looks to theatrical and exaggerated makeup. These iconic beauty looks have become a defining feature of K-pop, and continue to inspire and wow fans around the world. Whether it’s the smoky eye, bold colors, glitter, natural look or theatrical makeup, each look serves as a representation of the artist’s unique style and creativity.
The K-pop industry has also had a major impact on the beauty industry, with many fans seeking to recreate the looks they see in their favorite music videos. The popularity of K-pop makeup has led to the development of new beauty products and trends, and has inspired many people to experiment with their own makeup looks. From highlighter and glitter, to bold lipsticks and colorful eye shadow, K-pop has been a major source of inspiration for those looking to experiment with their beauty looks.
In the end, K-pop’s music video makeup is more than just a simple beauty look, it is a reflection of the creativity, imagination, and individuality of the artists. The memorable beauty looks that have been featured in K-pop music videos will continue to be a source of inspiration for fans and beauty enthusiasts alike and will forever be remembered as some of the most iconic and memorable looks in the K-pop world.
Featured Image: Screengrab from Hyuna’s Bubble Pop official video.