SEVENTEEN’s Mingyu has been selected as the new Dior global ambassador. The prestigious appointment marks a significant milestone in Mingyu’s career, reflecting his rising influence and appeal in the fashion industry.

SEVENTEEN Member Mingyu is the New Dior Global Ambassador

On June 25, it was confirmed that the idol will serve as the global ambassador for the renowned French luxury brand. Previously, the global ambassador for Dior was Cha Eun-woo, who recently ended his contract with the brand and signed a new deal with another luxury giant Saint Laurent. Cha Eun-woo’s departure from Dior left a notable vacancy, which will now be filled by Mingyu.

Mingyu’s selection as the new face of Dior is not surprising to those who have followed his fashion journey. He showcased his impeccable style and striking visuals by attending the Dior 2024 Fall-Winter Women’s Collection show in February. Despite the overwhelming crowd of fans at the fashion show venue, Mingyu remained composed and gracious, greeting his fans warmly and displaying his characteristic charm and elegance.

As the global ambassador for Dior, Mingyu will participate in various promotional activities, campaigns, and events, representing the brand’s sophisticated and luxurious image. His collaboration with Dior is expected to attract considerable attention, further solidifying his status as a fashion icon.

New Career Highs for SEVENTEEN

Meanwhile, SEVENTEEN, the group to which Mingyu belongs, is set to headline at ‘Lollapalooza Berlin’ on September 8 at Olympiastadion Berlin, Germany. This performance will not only highlight SEVENTEEN’s musical talents but also showcase Mingyu’s dual role as both a K-pop star and a fashion ambassador.

Mingyu’s appointment as Dior’s global ambassador underscores the growing recognition of K-pop artists in the global fashion industry. His unique blend of talent, charisma, and style makes him an ideal representative for Dior, and fans eagerly anticipate his future endeavors with the brand.

In addition to his new role with Dior, Mingyu’s involvement in high-profile events like Lollapalooza Berlin further demonstrates his versatility and widespread appeal. This combination of musical and fashion prowess positions Mingyu as a leading figure in both industries, inspiring fans and setting new standards for global ambassadors.