From vampires to… pokémon trainers?
After stunning ENGENEs with their sexy concept in “BITE ME,” the title track of their fourth extended play Dark Blood, K-pop boy group ENHYPEN went for a cuter route in their collaboration with Pokémon.
In the “One and Only” music video released on Wednesday, July 12, ENHYPEN went on a camping trip with different Pokémons such as Pikachu, Charizard, Piplup, Snorlax, Charmander, Zoroark, and Lucario.
The new single is ENHYPEN’s collaboration with The Pokémon Company for its “Pokémon Music Collective” project. In a press release, the project aims to create music “inspired by the sounds of the Pokémon series video game universe by artists across multiple genres.”
[#ENHYPENMESSAGE] Pokémon X #ENHYPEN 💕
本日「One and Only」がリリースされました👏
MVはいかがでしたか😉#Pokemon_ENHYPEN #PokemonMusicCollective #OneandOnly pic.twitter.com/1DmdDvt4V5— ENHYPEN Official Japan (@ENHYPEN_JP) July 12, 2023
The Pokémon Company has previously collaborated with Katy Perry and Post Malone for the Pokémon 25: The Album, which was released in 2021, as well as Ed Sheeran in 2022 for Pokémon Scarlet and Violet.
Aside from “One and Only,” ENHYPEN is also reportedly collaborating with the ““Pokémon Music Collective” for the group’s variety show EN O’CLOCK. Other details have yet to be announced.
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“Hoping everyone to be happy" ENHYPEN, 'Pokémon' collaboration song 'One and Only' released
• Meanwhile, ENHYPEN [also] plans to collaborate with the 'Pokemon Music Collective' project on their own variety show 'EN-O'CLOCK'.@ENHYPEN_members @ENHYPEN #ENHYPEN… pic.twitter.com/a3fHOSGVWx
— ENHYPEN UPDATES (@enhypenupdates) July 12, 2023
Pokémon is a global video game and animation franchise handled by Ninetendo, Game Freak and Creatures.
Meanwhile, ENHYPEN is set to embark on their second world tour titled FATE, which will kick off on July 29 and 30 at the KSPO Dome in Seoul, South Korea. It will also have stops in Japan and the United States.
Composed of Jungwon, Heeseung, Jake, Jay, Sunghoon, Sunoo, and Ni-ki, ENHYPEN was formed through the reality talent program I-LAND. They made their debut in November 2020, and are known for songs “Drunk-Dazed,” “FEVER,” “Polaroid Love,” and “Future Perfect.”
Featured image: Screenshot from ENHYPEN’s YouTube