Tag: Loona Assemble

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Former LOONA Members Talk About Rebranding as LOOSSEMBLE

The members pose for the concept photo of their debut mini-album. Credit: Twitter/LOOSSEMBLE

In a cutthroat industry like K-pop, it’s not every time that we get to see idols get several chances in making their dreams come true. And LOOSSEMBLE, a group formed of LOONA members, is aware of that. Which is why, they couldn’t help but be emotional as they look back at their fresh start. 

On September 15, quintet made its official debut as they presented their new music with a self-titled album. A month after their debut, Hyunjin, Yeojin, Vivi, Go Won, and Hyeju, held a press event at Ilchi Art Hall in Seoul to open up about their new beginning. 

According to Korean media, Go Won stated: “Embarking on this new journey was quite daunting for me. However, after numerous discussions with my fellow members, we realized our shared desire to accomplish more, reconnect with our fans and rekindle the excitement. Furthermore, she explained that this sparked a desire in them to “wholly embrace this re-debut.” 

Meanwhile, Yeojin couldn’t help but share the group’s goals for the future. “We want to win a No. 1 trophy on a weekly music show, break existing records and more,” she said. As for Hyunjin, LOOSSEMBLE’s leader, she has bigger dreams for the group. “I also want our song to land on Billboard’s Hot 100 chart,” she mentioned.

Moreover, Vivi also concisely answered that she was half nervous and half excited to re-debut. 

While the other members’ answers were more positive, Hyeju became candid with her response. “I was actually quite hesitant and worried about starting again,” she uttered with honesty. However, Hyeju revealed that it was the fans who cleared her doubts. “We are here together with the goal to meet our fans once again and to march forward together,” she added. 

From LOONA to LOOSSEMBLE 

The debut of LOOSSEMBLE comes months after their exhaustive legal battle with LOONA’s agency, Blockberry Creative.

Originally an 11-member group, LOONA has suspended their exclusive contracts with Blockberry Creatives citing unfair contract terms as their basis. After winning their lawsuit against the agency, Hyunjin, Yeojin, Vivi, Go Won, and Hyeju found a new home under CTDENM.

According to CTDENM,  the name LOOSSEMBLE stands for LOONA Assemble, referring to the quintet coming together as one. 

Putting behind their struggles in the past, the girl group started afresh with a self-titled album consisting of eight songs including the title track “Sensitive.” Said album also has six other songs, and the English version of its title track. 

As proof of their solid fanbase, their debut album was warmly received by K-pop fans. In the first week of its release, LOOSSEMBLE sold over 75,000 copies, marking a good start for the girl group.

Featured image: The members pose for the concept photo of their debut mini-album. Credit: Twitter/LOOSSEMBLE

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LOOSSEMBLE Wins Group Name Lawsuit Against Blockberry Creative

The group name lawsuit filed by Blockberry Creative has been overturned in favor of the LOOSSEMBLE members

LOOSSEMBLE just got a landmark victory. The former LOONA members have won in a group name lawsuit filed by their former company Blockberry Creative. This means that they will be able to continue promoting under their new name!

LOOSSEMBLE Group Name Lawsuit Comes To A Close

According to multiple legal officials, CTD ENM, the agency representing the K-Pop girl group LOOSSEMBLE, has recently emerged victorious in a lawsuit brought forth by Blockberry Creative. Blockberry Creative had filed a civil suit, seeking various injunctions, including a ban on performances and the restriction of using names similar to “LOONA,” “LOONA ASSEMBLE,” or “LOOSSEMBLE.”

Had Blockberry Creative succeeded in its petition, it would have barred LOOSSEMBLE from utilizing their newly adopted name. However, following the court’s decision, LOOSSEMBLE can continue using their new name and carry on with their activities without any hindrances.

This legal outcome signifies a significant development for LOOSSEMBLE and their agency, CTD ENM, as it enables them to move forward with their musical endeavors and promotional activities under their chosen name. It also marks a resolution to the dispute with Blockberry Creative, allowing the group to focus on their artistic pursuits and engage with their fans without any further legal constraints.

This is great news for LOOSSEMBLE and their fans who recently got an official name. The idols recently took to a live broadcast to unveil their new fan club name. It was confirmed that the fandom will be known as C.LOO (pronounced as “crew”). This choice carries the sentiment that fans are an integral part of LOOSSEMBLE’s crew, an acknowledgment of the tight-knit bond between the group and their supporters.

LOOSSEMBLE has wasted no time in generating anticipation for their debut album. The group has already unveiled their plans for the highly-anticipated US Debut Ceremony tour, during which they intend to connect with fans across the United States at eight different locations. This tour promises to be an exciting opportunity for fans across America to engage with LOOSSEMBLE and be part of their milestone US debut.

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Look: Loossemble Unveils New Photos, Announces Us Tour

LOOSSEMBLE unveils first group photos. Credit: Twitter/LOOSSEMBLE

It’s really the start of a new era for former LOONA members HyunJin, YeoJin, ViVi, Go Won, and HyeJu as they’ve officially announced their upcoming activities as LOOSSEMBLE. 

Under their new agency CTDENM, the five idols are set to re-debut as LOOSSEMBLE (or Loona Assemble).

After launching its official social media accounts, LOOSSEMBLE also unveiled new set of photos for each members. 

The two sets of individual photos saw the members donning white and black ensembles. Aside from the individual shots, HyunJin, YeoJin, ViVi, Go Won, and HyeJu also posed in group photos. 

What’s in store for LOOSSEMBLE? 

The developments didn’t stop there as LOOSSEMBLE announced on Wednesday, August 2, that they’re embarking on a concert tour at the United States. 

Titled Loona Assemble: The US Debut Ceremony, the group will hold shows in 10 cities across the US. The stops include New York, Washington, Atlanta, Los Angeles, and Oakland, among others. 

The general sales for the ticket will start on August 5, at midnight KST. Meanwhile, the VIP package sales can be availed by the public between August 7, at 11 a.m. KST, to September 7, at 11:49 KST.

LOOSSEMBLE also shared their excitement for the upcoming shows.

“We are preparing a lot of great performances for the dearest fans. We are also preparing to spend meaningful time talking deeply with fans. So please look forward to it,” they said. 

 

Aside from the upcoming showcase tour, CTDENM has also teased that LOOSSEMBLE is planning to release a new album. Additional details about the upcoming album have yet to be disclosed. 

All 12 members of LOONA left their original agency BlockBerry Creative after a legal battle. 

Hyunjin and Vivi signed with CTDENM in June, with Yeojin, Go Won, and HyeJu following in July. 

The news of LOOSSEMBLE’s formation came shortly after Odd Eye Circle made their comeback with Version Up in July. The unit is composed of former LOONA members, JinSoul, Choerry, and Kim Lip, who are now all under Modhaus. 

Featured image: LOOSSEMBLE unveils first group photos. Credit: Twitter/LOOSSEMBLE

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