ATTRAKT has revealed plans to reorganize the K-pop girl group FIFTY FIFTY. This comes after new developments in the agency’s legal battle with the group’s former members Aran, Sana, and Sio. The group’s sole original member, Keena, will be the center of the new lineup. She will be joined by three new members. While there’s no set date for the group’s comeback yet, fans are eager to meet the new lineup.
FIFTY FIFTY debuted in November 2022 with their mini album The Fifty and gained international fame with “Cupid,” which went viral on TikTok. However, in June 2023, the K-pop world was stunned when all four members filed to suspend their contracts with ATTRAKT. They cited violations on the part of the agency. In August, their request was dismissed. Although Keena initially planned to file an appeal alongside the other girls, she ultimately withdrew and returned to ATTRAKT.
Upon her return, Keena revealed that Ahn Sung Il of The Givers gaslit the girls into turning against ATTRAKT. Meanwhile, the agency terminated the contracts of the other three girls and announced plans to build a second generation of FIFTY FIFTY around Keena. An industry insider disclosed that Keena has returned to Seoul, signaling a new chapter for the group.
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The group’s comeback might be delayed
Keena’s mother played a pivotal role in her daughter’s return to ATTRAKT. According to an industry insider, “It was Keena‘s mother’s comment that changed CEO Jeon Hong Joon’s mind. The court’s dismissal was on August 28, but Keena‘s mother had left a comment in early August saying Keena would return. It was not a decision made after the dismissal, but Keena had already decided to return. The fact that she had been persuading the members since July became a significant reason for the reorganization and comeback.”
FIFTY FIFTY has also been nominated for the ‘2023 Billboard Music Awards’ in two categories. Even with the current situation in Israel and Palestine potentially preventing offline events, Keena is committed to attending the ceremony, whether in-person or virtually.
In related developments, ATTRAKT has partnered with Studio Jam to produce a new girl group audition program, reaffirming their ambition to conquer the K-pop scene and the Billboard charts. This focus suggests that FIFTY FIFTY’s comeback might be delayed, with the new members emerging from these auditions. – K-Pop News Writer
Featured Image: Can you imagine a new FIFTY FIFTY with Keena as center? Source: X/@we_fiftyfifty.
