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YSL Beauty Apologizes After Replying to a Negative Comment Against Twice Sana

YSL Beauty writes an apology after replying to a comment about TWICE’s Sana

On July 13th, YSL Beauty’s official Instagram shared photos of TWICE Sana. The girl group member is the brand’s new ambassador for Japan, attending the ‘YSL Loveshine Factory’ pop-up event in Tokyo. Shortly after the post, it was flooded with comments from fans demanding an apology to Sana. The backlash came after YSL Beauty responded with a heart emoji to a comment suggesting BLACKPINK’s Rosé was a superior ambassador.

The comment reads, “Nobody being the same the original nobody,” which implies that BLACKPINK Rose was a better ambassador for the brand. Below the comment, YSL Beauty replies with a heart and a shining star emoji.

In the same post, YSL Beauty wrote a statement about the issue.

“Today, one of our community managers mistakenly replied to a negative post about our beloved and respected ambassador, Sana. This action does not reflect our brand values. Nevertheless, we apologise to Sana and any of her fans hurt by this action.
Our commitment to supporting all our ambassadors remains unwavering.
At YSL Beauty, we foster a community built on respect, love and positive engagement.”

In 2023, TWICE Sana’s appointment as Yves Saint Laurent Beauté’s ambassador in Japan marked a notable collaboration. The partnership proves the idol’s significant influence in pop culture with YSL’s iconic fashion and beauty image. Together, they aim to set new trends in the beauty industry, particularly among Japan’s younger audience. Sana’s role will underscore her expanding global impact and highlight the ongoing collaborations across the fashion, beauty, and music industries.

Meanwhile, BLACKPINK’s Rosé continues her role as an ambassador for YSL. She recently attended the 2024 Paris Fashion Week, showcasing multiple chic looks for the brand. Rosé’s influential role within the fashion house proves her strong impact as a global ambassador and modern-day muse for YSL Beauty.

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K-POP ARTISTS KPOP NEWS LATEST STORIES

BLACKPINK Jennie Faces Heavier Backlash for Indoor Smoking Over Other Idols

BLACKPINK Jennie recently faced significant backlash after a video titled “A Moment in Capri with Jennie” was released on her official YouTube channel. In the video, Jennie appears to be smoking an e-cigarette indoors while getting her makeup done, with a staff member nearby. This incident quickly spread online, leading to widespread disappointment and criticism from netizens.

The controversy intensified because smoking indoors is already considered problematic, but Jennie’s actions were seen as particularly inconsiderate due to the presence of a staff member. Additionally, past controversies involving her, such as allegations of school bullying and abuse of her position, resurfaced.

BLACKPINK Jennie sparked a heated debate over receiving heavier criticism compared to other K-idols

Comparatively, other idols like EXO’s D.O. and Lim Young Woong have faced indoor smoking scandals in the past. However, they received more sympathetic responses from the public. Back then, D.O. and Lim Young Woong were fined for smoking indoors but had strong fan support. Lim Young Woong’s case, in particular, highlighted privacy invasion as he was filmed smoking in a waiting room while changing clothes.

@hallyu_site

BLACKPIINK’s Jennie Was Caught Smoking Indoors.. #kpop #fyp #kpopfyp #kpopfan #kpopstan #kpopedit #kpopers #blackpink #jennie #lisa #lesserafim #ive #wonyoung #newjeans #bts

♬ original sound – Hallyusite – Hallyusite

In contrast, Jennie and Ji Chang Wook’s incidents have escalated into accusations of inconsiderate and abusive behavior. Both were criticized for smoking indoors in front of staff members or fellow actors. As a result, fans have raised questions about their respect for others in shared spaces.

Jennie’s agency, Odd Atelier, apologised on July 9, stating, “We sincerely apologize to everyone who felt uncomfortable due to Jennie’s behavior in the content released on July 2.” They added, “Jennie is reflecting on her actions of smoking indoors and causing inconvenience to other staff members. She has also directly contacted the staff present at the scene to apologize. We apologize to the fans who felt disappointed and promise to show a more mature and better side in the future.”

This incident has sparked a debate among Korean netizens about whether Jennie is being unfairly criticized compared to D.O. and Lim Young Woong. While some argue that Jennie faces harsher criticism, others point out that D.O. and Lim Young Woong also received severe backlash at the time.

The scrutiny of idols’ behavior underscores the high standards the public holds for them. Incidents like these reveal the intense pressure on celebrities to maintain a perfect image. As the industry evolves, it is crucial to balance holding idols accountable and understanding their human fallibility.

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(G)I-DLE Yuqi Shares How Cube Entertainment Motivates Idols to Lose Weight

In a recent appearance on the YouTube show ‘ZIP Daesung,’ (G)I-DLE Yuqi opened up about Cube Entertainment’s methods for motivating their idols to lose weight. Yuqi shared that after the Chuseok holiday, Cube Entertainment would weigh all their idols and publicly post their weights for everyone to see. This tactic aimed to embarrass those who had gained weight and compel them to lose it.

(G)I-DLE Yuqi discusses the company’s unique and intense methods for managing idols’ weight

During the YouTube interview, Yuqi explained, “It was during Chuseok. Everyone would gain a lot of weight. But the company printed a list of everyone’s weight and posted it in front of the office…!! For example, ‘Yuqi, XX kg.'” She continued, “Back then, there were Sunbaenims too. Pentagon and HyunA were there, and BTOB seniors could all see it. We had to keep seeing it.”

Yuqi revealed that she lost weight to remove her weight from the public list. She elaborated, “Back then, I lost 5kg in three days. It was a wake-up call. That was posted until we lost weight to our goal weight.” She added, “I thought that was amazing about our company. I still remember my weight from then.”

Daesung was amazed at how Yuqi managed to lose so much weight in a short amount of time. Hence, he asked. She responded, “I ate almost nothing to lose it… I wanted to take down the printout quickly…”

Yuqi’s revelations highlight the intense pressures idols face in the K-pop industry, where image and appearance are often paramount. Her story sheds light on the extreme measures taken by some entertainment companies to ensure their idols meet specific standards. As fans continue to support their favorite artists, it is crucial to recognize the importance of their health and well-being over appearance. The industry must balance maintaining an image and ensuring idols are treated with care and respect.

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NewJeans Hyein Returns to Perform ‘Supernatural’ After Injury

NewJeans, the rising K-pop sensation, made a grand return with their new single “Supernatural,” showcasing a five-member performance on KBS 2TV’s ‘Music Bank’ on July 12. This event marked a significant moment as NewJeans Hyein joined the stage after recovering from an injury, returning the group to its full strength.

NewJeans Hyein comes back onstage to debut a five-member performance of ‘Supernatural’ on KBS 2TV’s ‘Music Bank’ stage

Newjean’s performance of “Right Now” wows audiences with its flawless choreography and vocal power. Fans were thrilled to see the group back together as they delivered an electrifying performance.

Following their ‘Music Bank’ appearance, NewJeans is set to grace the stages of MBC’s ‘Show! Music Core’ on July 13 and SBS’s ‘Inkigayo’ on July 14. These performances will include not only their latest tracks but also a medley of their popular hits “ETA,” “OMG,” and “Hype Boy” from their previous albums.

This series of performances is especially meaningful as it will mark NewJeans Hyein appearing for the first music show since her injury. Her return has been eagerly anticipated, and her presence will reinforce the group’s bond and performance.

In their previous announcements, ADOR, the agency behind NewJeans, had emphasized their commitment to presenting a complete five-member performance on domestic music shows. Their dedication is evident in the intense preparation and energy they displayed on stage, which serves as a heartfelt thank you for the support they received since the group’s debut.

Since the release of “Supernatural” on June 21, NewJeans has actively engaged with fans through various fan meetings and appearances on Japanese music programs. Their promotions included performances on major shows like Fuji TV’s ‘Mezamashi TV’ and ‘Mezamashi 8,’ TV Asahi’s ‘Music Station,’ and Nihon TV’s ‘THE MUSIC DAY 2024.’ These appearances have solidified their popularity and showcased their impressive talent to a wider audience.

“Supernatural” has seen remarkable success, topping domestic music charts and achieving high ranks on global platforms such as Billboard in the U.S., Spotify Japan, and Apple Music Japan. The single has also recorded over 1 million copies in sales, making all five NewJeans releases million-sellers, a testament to their widespread appeal and enduring popularity.

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K-DRAMA LATEST STORIES

Jang Nara and Nam Ji Hyun Shares Thoughts On New Drama ‘Good Partner’

SBS upcoming drama “Good Partner” recently held a press conference, where director Kim Garam and stars Jang Nara, Nam Ji Hyun, Kim Jun Han, and Block B’s P.O. gathered to discuss the series. Written by an actual divorce attorney, “Good Partner” humorously portrays the struggles of two very different divorce lawyers: Cha Eun Kyung (Jang Nara), a star lawyer for whom divorce is a calling, and Han Yu Ri (Nam Ji Hyun), a rookie lawyer who is still learning the ropes.

The ‘Good Partner’ stars discuss their experiences while filming and share thoughts on divorce

Director Kim Garam described Jang Nara, stating, “She is truly intimidating and has an old-fashioned aura. That’s an unflattering way to describe it, but she captivates everyone with her strong presence. She exudes tremendous charisma, which amplifies the highs and lows of the character. Just watching Jang Nara in this drama will leave you breathless.”

In the drama, Jang Nara stars as Cha Eun Kyung, a straightforward and sharp-witted veteran lawyer. The newlywed actress explained her decision to take on the role, saying, “When I first read the script at home, my husband read it together with me. His strong recommendation influenced my choice. He has a significant stake in it.” She shyly shared, “While seeing the sad or unjust stories depicted in the drama, I sometimes wonder, ‘Why do people get married?’ But then I return home after work and affectionately ask my husband, ‘You’re back?’ It’s like that.”

When asked if her views on divorce shifted during filming, the actress responds, “Avoiding divorce would be great if possible, but I now understand that it is sometimes necessary. Life can bring discord, and some relationships are toxic. I’ve come to see divorce as serving a practical function and something that needs to be a readily available option.”

Asked which lawyer she would hire if she were getting divorced, Jang Nara responded, “I wouldn’t necessarily want to meet the character of Cha Eun Kyung. But if I were getting a divorce, I’d want Cha Eun Kyung to handle my case.”

On the other hand, Nam Ji Hyun plays Han Yu Ri, a bulldozer rookie lawyer who’s intolerant of injustice. “As a new lawyer, my character and Jang Nara’s character have different stances on cases. We argue based on our respective logic, and sometimes, one of us prevails. Initially, we clashed a lot, but over time, we began to influence each other. I think it will be fun to watch that process unfold,” as she describes her pairing with Jang Nara.

“Good Partner” premiered on July 12 at 10 p.m. KST.

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K-DRAMA LATEST STORIES

“The Tyrant” Cast Pursues Vanished Sample in New Teaser

Disney+ upcoming drama “The Tyrant” has released a new poster and teaser video, sparking excitement among fans. The four-part chase action drama centers on the aftermath of a delivery mishap that leads to the disappearance of the final sample from a top-secret program known as the “Tyrant Program.” This sets off a thrilling chain of pursuits involving characters with diverse motives, each aiming to secure the most-chased sample.

Disney+’s upcoming drama shows high-stakes chase in new teaser

The drama features an ensemble cast, including Cha Seung Won, Kim Seon Ho, Kim Kang Woo, and Jo Yoon Soo. Cha Seung Won will portray Im Sang, a former agent tasked with eliminating individuals connected to the Tyrant Program. Meanwhile, Kim Seon Ho will play Director Choi, the secretive mastermind behind the program, linked to a government agency.

In the newly released poster, Jo Yoon Soo, who will play Ja Kyung, appears. She is a skilled technician assigned to retrieve the last sample from the Tyrant Program. The intense profile of Ja Kyung, with black ink-like hues emanating from her, hints at the fierce competition for the program’s last sample. The caption reads, “The vanished last sample, beginning of the rampage.” This will set the tone for the high-stakes drama.

The teaser video starts with the unexpected delivery mishap on a rainy night, leading to the disappearance of the superhuman genes’ last sample. Key characters are introduced as they spring into action: Im Sang, an agent eliminating obstacles; Director Choi, the program’s designer; Paul, a relentless chaser played by Kim Kang Woo; and technician Ja Kyung.

“The Tyrant” promises suspense and intrigue with Cha Seung Won’s portrayal of Im Sang, the former agent on a mission to eliminate those linked to the Tyrant Program. Kim Seon Ho and Kim Kang Woo will add depth to the storyline as they suspensefully pursue the superhuman sample. Lastly, Jo Yoon Soo will touch on the engineering expertise aspect of the sample’s retrieval.

Scheduled to premiere on August 14th, “The Tyrant” is set to captivate audiences with its thrilling narrative and dynamic characters. Don’t miss this high-octane chase drama.

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FEATURES K-DRAMA LATEST STORIES

Moon Ga Young Pairs With Choi Hyun Wook for an Office Drama

Moon Ga Young and Choi Hyun Wook will star together in the upcoming drama “Black Salt Dragon.” On July 12, tvN confirmed that the two actors are set to star in the series, which will air in the first half of 2025.

Moon Ga Young and Choi Hyun Wook are each others’ first love in ‘Black Salt Dragon’

Based on a popular webtoon, “Black Salt Dragon” tells the love story of a man and woman who first meet through their online game characters during their school days. Sixteen years later, they meet again as boss and employee.

Moon Ga Young will play Baek Soo Jung, a hardworking and talented employee who excels at her job. Known for her grit and willingness to stand up for herself, she often becomes a source of headaches for her office superior, Ban Joo Yeon. She first met him through an online game, which left her with the most embarrassing memory of her life.

Meanwhile, Choi Hyun Wook will portray Ban Joo Yeon, a chaebol heir and the director of the strategic planning division at Yongsung Department Store. As a perfectionist and the sole heir to his family’s conglomerate, Ban Joo Yeon has always been haunted by the rejection of his first love, Baek Soo Jung.

Moon Ga Young and Choi Hyun Wook have rapidly ascended to stardom through their notable performances in various hit dramas and films. She gained widespread recognition for her roles in “Tempted” and “True Beauty.” Similarly, Choi Hyun Wook made a significant impact with his role in the acclaimed series “Racket Boys” and the high school drama “Twenty-Five Twenty-One.”

Naturally, their pairing in this new drama has generated considerable excitement. Fans are eager to see the chemistry between the two actors as they bring this engaging story to life on screen.

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BTS K-POP ARTISTS K-POP STYLE KPOP NEWS LATEST STORIES

Parisian Brand Maison Fred Taps BTS’s Jin as Its New Global Ambassador

Maison Fred has unveiled South Korean singer and songwriter Kim Seok-jin, better known as Jin of BTS, as its first global ambassador. The announcement was accompanied by stunning photos of Jin in stylish outfits, each showcasing different jewelry pieces from the Parisian brand.

Founded in 1936 by Fred Samuel in Paris, the brand established itself as a prestigious jeweler. It gained popularity among celebrities and high society figures. Originally from Argentina, Samuel was inspired by the vibrant atmosphere of the Côte d’Azur, which influenced his designs. Maison Fred became known for creations like the “Pretty Woman” necklace worn by Julia Roberts in the 1990 film and the Force 10 bracelet, which Jin wore for his photoshoot.

In 1995, Maison Fred was acquired by the LVMH Group. Valérie Samuel, Fred Samuel’s granddaughter, currently serves as its artistic director and vice president.

@fredjewelry

Dive into Maison FRED’s universe and discover its iconic sun-filled collections infused with the light of The Sunshine Jeweler. FREDTheSunshineJeweler

♬ son original – FRED Paris – FRED Paris

Maison Fred speaks

On its official website, Maison Fred stated, “Maison Fred is pleased to announce its new Global Brand Ambassador: Jin of 21st-century emblematic pop icons BTS. As a true generational symbol, he has made a global impact with his talent and personality, continuing to inspire millions of fans worldwide. Both considerate and committed, with a perpetual smile and a great sense of humor, the eternal lover of life perfectly embodies the spirit of Maison Fred.” 

The brand added, “Jin’s radiant personality and contemporary, casual chic style chimes with the modernity and individuality of Maison Fred creations. His collaboration with The Sunshine Jeweler promises to shine with a unique sparkle.”

Valérie Samuel added, “His artistic qualities, values and high standards constantly push him to excel, strongly resonating with those of our maison and our founder Fred Samuel, with whom he shares an unwavering optimism and joie de vivre.”

Mindless consumers

Jin himself expressed enthusiasm for the partnership on Instagram. “Grateful to be part of the Fred family as the Global Brand Ambassador,” he wrote. Expect a lot of new and varied looks that we will be showing with Fred in the future.”

Within hours of the announcement, fans noticed that the pieces featured in Jin’s photoshoot for the brand were going fast. A yellow gold bracelet he wore, priced at 375,000 KRW (about 273 USD), sold out quickly. So did the Force 10 Iconic Necklace, which Jin paired with an all-black outfit. Some fans criticized others for buying such expensive jewelry instead of focusing on more pressing issues, with one person calling them “mindless consumers.” 

Another fan hit back on X, writing, “People who’re buying $27k jewelry aren’t on Twitter arguing with y’all.” Someone else noted, “Should we tell her that even the 97k necklace is also sold out?” Meanwhile, another fan tried to bring the conversation back to Jin by pointing out that the brand’s website crashed and its Instagram following surged to over 200,000.

@butter_army07

Both the ‘Force 10 winch bracelet ($27,127) AND the Force 10 iconic necklace ($97,398) that Seokjin was wearing in the pictures are out of stock now!! THIS IS INSANE!! #Jin #bts #fredjewelry

♬ MIC Drop (Steve Aoki Remix) – Full Length Edition – BTS

What else is Jin up to?

This deal with Maison Fred is Jin’s first solo endorsement for a luxury brand. In 2021, Louis Vuitton tapped all seven members of BTS to be brand ambassadors. This was back when Virgil Abloh was artistic director for menswear. Before enlisting in the South Korean military 18 months ago, Jin signed a deal with Ottogi to endorse Jin Ramen noodles. 

The 31-year-old is the first BTS member to complete his mandatory service, and he quickly reconnected with fans through a “hugathon” event to mark BTS’s 11th anniversary. He also dropped a limited-edition collab with outdoors specialist Kolon, featuring the Wootteo cartoon character from one of his singles.

In a recent Q&A on the fan platform Weverse, Jin revealed that he’s filming variety shows and recording new music. Although he didn’t provide release dates or other details, rumor has it that fans can expect him to drop an album in the second half of the year. – K-Pop News Writer

Featured Image: Jin’s star power caused the brand’s website to crash within hours of the announcement. Source: X/@seokjinism1.

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BTS K-POP ARTISTS KPOP NEWS LATEST STORIES

BTS’s Jin Causes a Stir While Filming Content at His Old High School

On July 8, BTS’s Jin made headlines when he visited his alma mater, Bosung High School, to film content.

Bosung High School is located in Bangi-dong, Songpa-gu, Seoul. It’s near notable landmarks like the KSPO Dome and the Olympic Park, both of which have served as venues for BTS concerts. The school is known for providing its students with a nurturing environment where they can focus on academic excellence and holistic development. It’s no surprise, then, that the school has produced distinguished alumni like Jin, politician Chun Jung-bae and Samsung Electronics vice-chairman Lee Jae-yong.

Word of Jin’s presence spread across campus like wildfire. As the BTS member walked through the school’s corridors, students eagerly swarmed around him, calling out his name in excitement. Some even confessed their love for him, reminiscent of the stories Jin once shared about his school days, when boys would give him flowers and chocolates.

@kkyukiee97

bro became a seal in a sight of a pretty boy kim seokjin 😭😭🤣 #jin #seokjin #김석진 #kpopfyp #진 #explore #highschool

♬ Hey Daddy (Daddy’s Home TikTok Remix) – dreamsoda

Jin looked handsome and young

Netizens cracked up when they saw photos and videos of the students trying to get to Jin. Some said the scene at the school was like something out of the movie Train to Busan, in which hordes of zombies fill the streets of South Korea. The students’ efforts weren’t in vain, as Jin did stop to sign a few autographs.

Several videos and photos of Jin taken by the students quickly spread online. Netizens noticed that he was wearing his old school uniform, sparking discussions about how handsome and young he looked. One fan marveled at how Jin looked even more like a teenager than some actual teens. However, one student—probably because he was sick of wearing the same uniform day in and day out—remarked, “What’s so pretty about our school uniform that you’re wearing it! Wear something expensive! Expensive!”

When clips of Jin toting a yellow umbrella circulated online, fans couldn’t help but be reminded of the popular K-drama Lovely Runner and its male lead Ryu Sun-jae, played by Byeon Woo-seok. Sun-jae often wore a school uniform, and a yellow umbrella that belonged to his love interest figured prominently in the show. Netizens were quick to point out that Jin looked like he could effortlessly play the role of Sun-jae.

@sol_loves_bts

Train To Busan but BTS Jin version. These students were running to see Seokjin. From military men to highschool students, we all really have a slim chance of getting that concert ticket in 2025/6.

♬ Eh eh eh eh ehh ehhhhh ehhhhh – Ako si Mon

Waiting with bated breath

Netizens wondered what Jin was filming at his old high school. Many fans believed he was creating content for the South Korean YouTube show Secret Transfer Students, where K-pop idols attend a school in uniforms and engage in activities with students, such as games and lunch. The idols also perform special stages for the students.

Previously, the K-pop girl group aespa participated in the show, and fans loved the content that came out of it. Although there’s no official confirmation yet, fans are waiting with bated breath for what Jin has in store for them. – K-Pop News Writer

Featured Image: Jin posted these on Instagram. He really does look like a high schooler! Source: X/@inquirerdotnet.

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BTS K-POP ARTISTS KPOP NEWS LATEST STORIES

BTS’s Jimin Enjoys Chart Success With ‘Smeraldo Garden Marching Band’

BTS’s Jimin has made waves on the UK Official Singles Chart again, this time with a pre-release track from his second solo album. According to the chart dated July 5, Jimin’s new song “Smeraldo Garden Marching Band (featuring Loco)” from MUSE debuted at No. 46. This achievement marks his fifth entry on this prestigious chart as a solo artist. “Smeraldo Garden Marching Band (featuring Loco)” has also topped the UK’s Singles Downloads and Single Sales charts.

Outside of his releases with BTS, Jimin first appeared on the UK Official Singles Chart in 2023 with “VIBE.” This song, a collaboration with BIGBANG’s Taeyang, peaked at No. 96. He followed this with “Set Me Free Pt. 2,” which charted at No. 30, and “Like Crazy,” the title track of his debut solo album FACE, which climbed to No. 8. Also, “Angel Pt. 1,” which Jimin, JVKE, and Muni Long did for the Fast & Furious: Ride or Die OST, went to No. 82.

The song is also succeeding in the US, where it entered the Billboard Hot 100 singles chart at No. 88 for the week of July 13. This makes it Jimin’s fifth solo track to chart on Billboard, after “VIBE,” which debuted at No. 76. His biggest Hot 100 hit, of course, was “Like Crazy.” It went to No. 1, making Jimin the first Korean soloist to achieve such a feat.

Jimin ‘Smeraldo Garden Marching Band (feat. Loco)’ 1st Win M COUNTDOWN

Jimin triumphed on M Countdown

Speaking of firsts, Jimin recently earned his first music show victory for “Smeraldo Garden Marching Band (featuring Loco).” On the July 11 episode of Mnet’s M Countdown, Jimin went up against BABYMONSTER’s “FOREVER” for the win. Ultimately, he triumphed with a total of 7,574 points. Not surprising, because “Smeraldo Garden Marching Band (featuring Loco)” is backed by big band orchestral elements and hip-hop beats that, when combined with Jimin’s vibrant vocals and Loco’s smooth rapping, create a unique track that stands out.

Jimin has also revealed what inspired him to do the song in a behind-the-scenes video for the BANGTANTV YouTube channel.

Meanwhile, at midnight on July 6, BTS’s official social media shared new mood photos for the second concept of MUSE, titled “SERENADE.” The first concept, “BLOOMING,” focused on flowers, while the “SERENADE” concept featured a guitar as the main prop. In these photos, Jimin was clad in an elegant black suit, standing next to a vintage guitar. More photos and clips for “SERENADE” dropped on July 7. – K-Pop News Writer

Featured Image: Jimin’s cheerful new song is bounding up charts worldwide. Source: Weverse.

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