It has been a long time but HYBE and MBC have finally resolved their four-year conflict. The renowned record label and the broadcasting company have settled their differences in a recent meeting.

Four-Year Conflict Between HYBE and MBC Finally Resolved

On October 30, HYBE Label’s chairman Bang Si Hyuk made a visit to MBC for an open and candid discussion with MBC president Ahn Hyeong Joon. The meeting was made possible after Ahn extended an invitation as a gesture of regret. During this meeting, Ahn expressed his regret for MBC’s past wrong and outdated practices that had caused harm and hurt to HYBE’s artists.

Ahn also issued a statement regarding their meeting. “We firmly agree that there’s a need to establish a relationship between artists and broadcasting companies that befits the respectable status of K-pop,” he said. “Additionally, we also agreed to improve the long-standing flawed production culture between broadcasting and entertainment companies and to create an environment for content production with mutual respect and consideration.”

Bang’s statement reflected his appreciation for the gesture. “I’d like to express my deep gratitude to MBC for their sincere apology and their commitment to improving the rights of K-pop artists,” he said. “I hope this meeting will serve as a starting point for a new era where a healthy content production environment is established across the entire domestic entertainment industry, transcending the boundaries of our two companies.”

HYBE’s Plans for the Future

During the meeting, Bang Si Hyuk underscored the paramount importance of prioritizing artists’ rights to ensure the sustainable growth of K-pop. He highlighted specific areas requiring improvement, such as the practice where artists have to endure prolonged waiting times to interact with the production team even after a program has concluded. HYBE further revealed that both parties expressed their intention to engage in further discussions aimed at establishing a healthy content production environment and striving for tangible outcomes in the near future.

The four-year conflict between HYBE and MBC originated in 2019 when BTS performed at a significant year-end music show in the United States, resulting in their inability to participate in MBC’s annual year-end event, “MBC Music Festival,” on the same day. Consequently, all artists affiliated with HYBE have been restricted from appearing on MBC’s “Music Core” since that incident. This protracted dispute has been a source of contention in the K-pop industry, and the recent meeting signifies a potential turning point in resolving these issues and fostering a more collaborative and artist-friendly environment.