On May 27, HYBE addressed allegations regarding the age restriction imposed on NewJeans‘ latest music video for their track “How Sweet.” There had been accusations circulating that HYBE had deliberately placed age and country restrictions on the music video, which sparked significant controversy among fans and the general public.

HYBE’s Response to Age and Country Restrictions on NewJeans’ “How Sweet” Music Video

In response, HYBE clarified their position through a statement to Ilgan Sports, asserting that they were not responsible for the restrictions on the video. The statement aimed to dispel the misunderstandings and reassure fans that the limitations were not a decision made by the agency.

Despite the surrounding controversy, NewJeans continue to demonstrate their resilience and potential in the music industry. The girl group has shown impressive growth and success, as evidenced by their swift ascent on the Melon TOP 100 chart with their latest releases, “How Sweet” and “Bubble Gum.”

Achievements on the Melon TOP 100 Chart

On May 24, NewJeans achieved a significant milestone when their new tracks, “How Sweet” and “Bubble Gum,” entered the Melon Top 100 chart at positions 7 and 14, respectively. This accomplishment highlights the group’s rapidly growing popularity and the strong support they receive from their fanbase. The impressive debut of these tracks on such a prestigious chart underscores the group’s musical talent and the effective promotion strategies employed by their management.

The group’s ability to secure high-ranking positions on the Melon chart, even amid controversies, showcases their resilience and the unwavering support of their fans. It also reflects the quality and appeal of their music, which resonates with a wide audience.

The journey of NewJeans in the highly competitive K-pop industry has not been without challenges. Yet, their continuous rise on music charts and the positive reception of their releases indicate a promising future. The group’s achievements on the Melon TOP 100 chart serve as a testament to their hard work, talent, and the strategic efforts of their agency.

The Road Ahead for NewJeans

HYBE’s swift response to the allegations and their efforts to clarify the situation demonstrate their commitment to protecting and promoting their artists effectively. Moving forward, it will be crucial for both the agency and the group to navigate controversies carefully and continue to focus on producing high-quality music that resonates with their audience.

In conclusion, despite the age-restriction controversy, NewJeans have proven their mettle by climbing the music charts and maintaining a strong fanbase. Their success story is a reminder of the dynamic nature of the music industry and the importance of resilience and adaptability in achieving long-term success.