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Blackpink Jennie Launches Own Label ‘Odd Atelier’ for Solo Activities

Jennie establishes label OA. Credit: Instagram/Jennie

Jennie of girl group BLACKPINK is welcoming the new year with her own label!

On December 24, the K-Pop superstar surprised her fans with the announcement that she is launching her own label Odd Atelier or OA for her solo activities.

“Hi, This is Jennie. This year was filled with many accomplishments, and I’m so thankful for all the love I’ve received,” the singer said. “I’m also excited about what’s to come, as I start my own journey in 2024 with a company that I have established called OA,” she added.

 

Alongside photos of herself in black-and-white, Jennie asked for the fans’ support in her journey. “Please show lots of love for my new start with OA and of course, BLACKPINK. Thank you,” the singer wrote as she ended her post.

Meanwhile, the company’s mission was also briefly explained through OA’s official Instagram account. 

“OA is a space that aims to create new things that attract attention in a different way from what is usual or expected,” the caption read. mMoreover, it was also mentioned that the label was founded by Jennie in November 2023.

Interestingly, Odd Atelier’s Instagram account has now gained over 1.3 Million followers since the announcement.

 

 

From releasing solo music to making her acting debut in The Idol, Jennie proved to her supporters that she can excel alone in multiple fields, making fans more excited for her solo works under OA.

Further details about Jennie’s plans for the new venture will be unveiled in the future.

Jennie still in BLACKPINK’s area

Although the “Solo” singer will handle her solo activities with OA, Jennie will still participate in BLACKPINK’s group activities under YG Entertainment. As YG announced in early December, all four members have signed an exclusive contract with the agency, assuring that the quartet will continue performing together.

Since their debut in 2016, BLACKPINK established themselves as one of the biggest and most successful girl groups in the world. In 2023 alone, the “Pink Venom” hitmakers managed to take home multiple awards from Billboard and Guinness World Records, among many others.

In addition, the four-piece act also released their first ever virtual concert BLACKPINK: A VR Encore last December 26 to celebrate the holidays.

However, BLACKPINK is currently inactive as Jisoo, Rose, and Lisa are still negotiating individual contracts with YG Entertainment. 

Featured image: Jennie establishes label OA. Credit: Instagram/Jennie

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Jay Park Wants To Join BLACKPINK Jennie’s Solo Label ODDATELIER

Gucci shares photo of their new ambassador Jay Park. Credit: Twitter/Gucci

It looks like Jay Park is eager to work with BLACKPINK member Jennie. The soloist just expressed his interest in being signed with Jennie’s solo label ODDATELIER and fans can’t stop talking about it!

Jay Park Reacts to BLACKPINK Jennie’s Solo Label ODDATELIER

Jay Park injected a playful twist into the online buzz surrounding BLACKPINK’s Jennie and her newly rumored label, ODDATELIER. In response to an Instagram post by HIP (@hipkr_) announcing Jennie’s label establishment and the subsequent website crash due to a surge in traffic, Jay Park humorously commented in Korean phonetics, “Sign me.”

Netizens were quick to react, expressing delight at Jay Park’s playful gesture. Many interpreted it as a lighthearted desire to join Jennie’s label, despite the fact that Jay Park already has his own. Some netizens fondly recalled Jay Park’s known admiration for BLACKPINK, adding an extra layer of amusement to the comment.

What is ODDATELIER?

The creation of ODDATELIER, linked to the alleged establishment in November 2023, has generated considerable excitement. The label is described as a space for creating unconventional and attention-grabbing content, deviating from conventional expectations. Although the website is currently inaccessible due to heightened traffic, its brief description aligns with Jennie’s multifaceted role as both an artist and entrepreneur.

As BLACKPINK recently renewed their contract with YG Entertainment for group activities, the details surrounding Jennie’s solo endeavors have remained officially undisclosed. The emergence of ODDATELIER also adds an intriguing dimension to Jennie’s career, hinting at potential solo projects and a platform for expressing her unique artistic vision. Jay Park’s humorous comment only adds to the excitement and speculation surrounding this new chapter in Jennie’s career.

In related news, Jennie finally released a special Christmas treat for fans. On December 24 at midnight KST, she unveiled her rendition of two winter-themed songs: Zion.T’s “Snow” and Sia’s “Snowman.” The release also reflects Jennie’s thoughtfulness and desire to bring warmth and joy to her supporters during the holiday season.

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BLACKPINK Jennie Finally Releases Special Christmas Cover

BLACKPINK’s Jennie has spread festive cheer among fans by releasing a special Christmas cover as a heartwarming gift. On December 24 at midnight KST, she unveiled her rendition of two winter-themed songs: Zion.T’s “Snow” and Sia’s “Snowman.” The release reflects Jennie’s thoughtfulness and desire to bring warmth and joy to her supporters during the holiday season.

Jennie Drops Special Christmas Cover for Fans

Announcing the cover on her Instagram story, Jennie expressed her wishes for fans to have a “warm end of the year” and extended a heartfelt “Merry Christmas.” The decision to cover songs by Zion.T and Sia adds a unique touch to the festive gift, blending a mix of soulful and contemporary elements to create a memorable listening experience.

What makes this musical surprise even more special is Jennie’s engagement with fans. Prior to the cover’s release, she had invited BLINKs to participate in the decision-making process by allowing them to choose the Christmas song she would perform. This interactive approach not only heightens the excitement but also reinforces the close bond between Jennie and her dedicated fanbase.

The anticipation for Jennie’s Christmas cover has been palpable since she initially shared her plans to gift fans with a special song for the holiday season. As one of BLACKPINK’s leading vocalists, Jennie’s solo endeavors consistently showcase her versatility and musicality, and this special Christmas cover is expected to be no exception.

Jennie’s commitment to providing fans with delightful surprises aligns with a broader trend in the K-pop industry, where artists go beyond their regular releases to connect with audiences on a more personal level. The notion of a Christmas cover serves as a festive gesture, allowing fans to celebrate the season with the enchanting voice of Jennie.

As the cover resonates with fans, it adds a musical touch to the holiday spirit, creating lasting memories for BLINKs. Jennie’s dedication to sharing her love for music and bringing joy to her supporters exemplifies the genuine connection that artists strive to foster with their fanbase. With the release of this special Christmas cover, Jennie continues to leave a musical imprint that transcends the boundaries of the stage.

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BLACKPINK Jennie Reportedly Establishes Personal Label

Amidst rumors circulating on December 23, speculation has arisen that BLACKPINK’s Jennie has taken a significant step in her career by establishing her personal label. Rumored to be named ODDATELIER, this would mark a noteworthy development in her artistic journey, suggesting a desire for greater creative control and autonomy.

Did BLACKPINK Member Jennie Establish Her Own Personal Label?

The alleged creation of ODDATELIER reportedly took place in November 2023, as indicated by a website linked to the rumored label. However, due to a surge in visitor traffic following the rumors, the website is currently inaccessible. The information available on the site suggests that ODDATELIER, abbreviated as OA, is envisioned as “a space for creating novel and attention-grabbing content that deviates from conventional expectations”. The label is said to be founded by Jennie herself, emphasizing her role as both an artist and entrepreneur.

While BLACKPINK, including Jennie, recently renewed their contract with YG Entertainment for group activities, the details regarding her solo endeavors had not been officially disclosed. The emergence of rumors about ODDATELIER adds an intriguing layer to Jennie’s career trajectory, hinting at potential solo projects and an avenue for expressing her distinct artistic vision.

Despite the circulating rumors, neither Jennie nor official sources have confirmed the establishment of ODDATELIER. The lack of official confirmation has left fans eagerly anticipating an official statement from the artist or her management team.

If the rumors are accurate, Jennie’s move to establish a personal label aligns with a broader trend within the K-pop industry, where artists seek greater control over their creative direction and explore diverse ventures beyond their group affiliations. Establishing a personal label can also provide artists with a platform to experiment with their artistic expression, collaborate with other creatives, and venture into unique projects that may not fit within the conventional structures of major entertainment companies.

As fans await official confirmation or statements from Jennie and her team, the speculation surrounding ODDATELIER has also generated considerable excitement and curiosity about what new and innovative endeavors Jennie may embark upon under her own creative banner.

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BLACKPINK Releases Trailer for ‘A VR Encore’ Virtual Concert

Jennie, Rosé, Lisa, and Jisoo pose together after their Coachella performance. Credit: Facebook/BLACKPINK

BLINKs, make sure to get a virtual seat! On Wednesday, December 20, K-pop girl group BLACKPINK released a new official trailer for their first ever virtual concert A VR Encore. 

The upcoming 70-minute virtual concert will feature footage of the group from their finale concert of the Born Pink World Tour at the Gocheok Sky Dome in Seoul. Interestingly, this will even be made more special with art technology, providing a new experience for the fans.

In a Billboard press release, the quartet shared their experience with the project. “Filming our upcoming VR concert in the heart of Seoul has added an extra layer of magic to this project,” the quartet said.

“This is where it all began for us. And being able to share this unique experience with our fans around the world feels incredibly special,” BLACKPINK added.

In partnership with Meta, A VR Encore will premiere on December 26, at the Meta Horizons World. 

2023: a year of milestones for BLACKPINK

The A VR Encore virtual concert isn’t the only present BLACKPINK gave to their fans. In fact, the entire 2023 has been especially massive for the “Shut Down” singers.

Holding a total of 66 concerts and approximately 1.8 Million audience worldwide, BLACKPINK set a new record as Born Pink became the highest-grossing K-pop concert in history. As per the data released by Billboard, the quartet took home around $148.3 Million in gross, excluding their Asia stops.

Aside from that, the “Pink Venom” singers also hold the most number of Guinness records for a female K-pop act. As of writing, BLACKPINK now has a total of eight records including the most viewed group on Youtube and the most streamed female group on Spotify.

Moreover, Lisa, Jennie, Jisoo and Rose also celebrated their seventh year anniversary in August. 

After month-long negotiations between the group and YG Entertainment, the label announced in early December that all four members had renewed their contracts.

With this, fans are reassured that the powerhouse girl group will continue to perform together in the future. However, the label said that contracts regarding the members’ individual activities are still in talks. 

Featured image: Jennie, Rosé, Lisa, and Jisoo pose together after their Coachella performance. Credit: Facebook/BLACKPINK

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BLACKPINK’s Lisa Highlighted as a Top Act in Guinness World Records 2023

Lisa receives an award during MTV VMAs 2022. Credit: Facebook/BLACKPINK

Guinness World Records recently released its “Record-breaking best of 2023” list. And to no surprise both Lisa and her group BLACKPINK had their names mentioned in it.

According to GWR, 2023 was a huge year for K-pop. But what makes the year more monumental is three records were set by Lisa in January alone. 

“She became the first solo K-pop winner at the MTV Video Music Awards (VMAs) and the first solo K-pop winner at the MTV Europe Music Awards,” they wrote. Moreover, the Thai rapper was also praised for “earning the record for most followers on Instagram for a K-Pop artist.” 

With an astounding total of eight Guinness World Records under her name, Lisa has now solidified herself in the industry. As of writing, she remains to be the first and only K-Pop artist to achieve this feat.

Aside from three previously mentioned records, BLACKPINK’s youngest member also earned records as the fastest solo K-pop female artist to reach 1 Billion streams on Spotify. Moreover, she also holds the first K-Pop track and album by a solo artist to reach 1 Billion streams on Spotify for the track “Lalisa” and album of the same name.

Meanwhile, her last two Guinness Records are for the most views for a music video in 24 hours by a solo K-Pop artist.

In addition, Lisa’s group, BLACKPINK also earned recognition for GWR’s year-end ranking. There, the “Pink Venom” singers were mentioned to be the most streamed female group on Spotify.

Lisa and BLACKPINK’s unstoppable global influence

As testament to their global influence, both Lisa and BLACKPINK have achieved numerous awards for several endeavors. 

For one, Lisa has been honored as the first K-Pop Act to be inducted as a cultural icon in the “Asian Hall Of Fame” list of 2023.

As for BLACKPINK, the quartet continued to break records in multiple categories especially this year. Some of which are: the highest-grossing tour by an Asian act for their Born Pink World Tour, the first girl group in 18 years to win at the Billboard Music Awards, and the most searched girl group of all time in Google, among many others.

With all the members’ confirmed contract renewal with YG Entertainment, 2024 already looks promising for the powerhouse act. As per reports, BLACKPINK has already earned a spot on the Guinness World Records 2024! This achievement is for being the first K-Pop girl group to reach the #1 spot on US and UK album charts.

Featured image: Lisa receives an award during MTV VMAs 2022. Credit: Facebook/BLACKPINK

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Billboard Names BLACKPINK as the Highest-Grossing K-Pop Tour in 2023

The quartet poses during their 'Born Pink' encore concert in Seoul. Credit: Facebook/BLACKPINK

On Monday, December 11, Billboard published the top 10 highest-grossing K-Pop tours of 2023, and the phenomenal quartet BLACKPINK has just proved they’re still in the area!

According to Billboard, the official figures were recorded data between November 1, 2022 to September 30, 2023.

With a whopping $148.3 Million gross for 29 shows, the quartet topped the charts with their BORN PINK World Tour. According to the reports, the group composed of Jisoo, Jennie, Rosé, and Lisa have sold over 703,000 worldwide. With this, the “Shut Down” singers easily clinched the first spot in the list for the K-pop category. 

Moreover, BLACKPINK is also the only Asian act in the Top 10 of the All-Genre Top 100 Billboard List. In the global list, the group from YG Entertainment ranked 10th. 

Notably, this data only covers their arena and stadium performances across America, Europe, Mexico, and Australia. Since the group’s Asian stops were not reported, fans are claiming that the numbers should be higher for the group. 

Aside from BLACKPINK, here are the other acts who made it to the list: 

Meanwhile, Suga of BTS placed second with his SUGA Agust D world tour. Based on the reports, it earned $57.1 Million gross in 26 shows. Interestingly, Suga sold over 318,000 tickets for his first tour as a solo artist. What makes this achievement even more impressive is Suga is the only solo act to be part of the list. 

Following the two acts, K-pop groups TWICE, TOMORROW X TOGETHER, and SEVENTEEN took home the third, fourth, and fifth spots respectively. As for TWICE, the nine-piece act garnered a total of $54 Million in gross for 18 shows of their Born To Be World Tour. TXT and SEVENTEEN, both under HYBE LABELS, also earned around $46.8 Million and $43.3 Million in gross each.

Furthermore, groups from the 4th generation also took over for the rest of the list. Also under HYBE LABELS, ENHYPEN placed 6th with a $33 Million gross for 19 shows. Next are boy groups Stray Kids and ATEEZ with $16.1 Million gross and $13.9 Million gross, respectively.

Only three girl groups made it to the list. In the ninth place are “Unforgiven” singers LE SERRAFIM who secured the spot with their first world tour “FLAME RISES” having garnered $8 Million gross.

Closing off the top 10 list is SM Entertainment’s NCT DREAM earning $7 Million gross and selling over 36,900 tickets for only four shows.

Congratulations to all groups included in the list!

Featured image: The quartet poses during their ‘Born Pink’ encore concert in Seoul. Credit: Facebook/BLACKPINK

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BTS, BLACKPINK Hailed as Google’s Most Searched Bands in Its 25-Year History

BTS poses for FESTA 2022. Credit: Facebook/BTS

Rejoice, ARMYs and BLINKs! South Korean groups BTS and BLACKPINK achieve another historic feat in their careers.

In an almost-four minute recap video posted by Google on Monday, December 11, it was announced that BTS and BLACKPINK are the most searched boy and girl groups, respectively. 

According to the report, the K-pop sensations were among the top searched acts in the search engine’s 25 year history. Both bands clinched a spot in the list alongside 2023 Time Person of the Year Taylor Swift, who was revealed to be the most searched singer-songwriter, and Beyonce for the most searched performance. 

Undoubtedly, this achievement marks K-pop’s growing global influence in the music scene. What makes these achievements more impressive is that both BTS and BLACKPINK weren’t that active in the recent months. 

As for BTS, the members have been preparing for their mandatory military service enlistments. Meanwhile, BLACKPINK’s contract was in limbo since August before they recently renewed with YG Entertainment for group activities. 

 

Looking back through milestones of BTS and BLACKPINK

Consisting of Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook, BTS debuted in 2013 under the then-small company BigHit Music. Through their heartfelt lyrics and stellar performances, the seven-member group rose to global success and achieved numerous historical records. Currently, they’re dominating both local and international music charts.

In 2019, BTS became the first Korean act to be nominated at the Billboard Music Awards. In 2020, the “Blood, Sweat and Tears” singers were named as TIME’s Entertainer of the Year. Notably, they were also the first Korean group to perform at the Grammys in the same year. 

Furthermore, BTS is also known for their unrivaled Daesang Sweep, where they garnered a total of 65 trophies throughout their career — the most number of grand prizes in the Korean entertainment industry. 

On the other hand, BLACKPINK, composed of Jisoo, Jennie, Rose and Lisa, debuted in 2016 under YG Entertainment. 

Despite having released only two full-length studio albums, the quartet took the world by storm. Since their debut, they have also become one of the most successful female acts in the K-pop industry.

Moreover, BLACKPINK became the first K-pop act to headline the Coachella music festival. Recently, they were also granted honorary membership in the Order of the British Empire.

Featured image: BTS poses for FESTA 2022. Credit: Facebook/BTS

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BLACKPINK’s Lisa Reportedly Attends Jay-Z’s 54th Birthday Party

Hip hop mogul Jay-Z recently had a grand celebration with his 54th birthday party, and it may have included a K-pop icon. A new report suggests that BLACKPINK member Lisa was in attendance at the event held in a gorgeous French city.

Did BLACKPINK Member Lisa Attend Jay-Z’s 54th Birthday Party?

BLACKPINK’s Lisa reportedly attended Jay-Z’s 54th birthday party in Bordeaux, France, according to French media outlet NJR. The hip-hop mogul celebrated his birthday with over a hundred guests, including a star-studded lineup.

The reported guest list included Jay-Z’s long-time friend and business partner, Lisa from BLACKPINK, Rihanna, A$AP Rocky, Ellen Pompeo, and Kris Jenner, the matriarch of the Kardashian family. The party was also a private event, and no photos have been released.

Fans deduced Lisa’s attendance at the birthday celebration when she shared photos from Langon Train Station, which is located on the outskirts of Bordeaux. While there are no images from the private event, the inclusion of Lisa in such a high-profile gathering with renowned figures from the entertainment industry also showcases her growing influence and recognition on the global stage.

Lisa’s presence at Jay-Z’s birthday party not only solidifies her status as an international celebrity but also underscores the interconnectedness of the global entertainment industry. BLACKPINK’s members have also consistently made waves beyond the realm of K-pop, and Lisa’s attendance at such an exclusive event further cements her position as a noteworthy figure in the world of music and pop culture.

As BLACKPINK continues to make strides globally, each member’s individual achievements contribute to the group’s collective success. Lisa’s participation in high-profile events and collaborations also demonstrates her expanding network within the international entertainment scene, setting the stage for even more exciting opportunities for the talented artist in the future.

In related news, all members of BLACKPINK recently renewed their exclusive contracts with YG Entertainment for group activities.

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BLACKPINK Renews Contract With YG Entertainment for Group Activities

Jisoo, Lisa, Rosé, and Jennie pose after their Coachella performance. Credit: Facebook/BLACKPINK

All four members of BLACKPINK have officially extended their contracts with their original agency, YG Entertainment, for future group activities, putting an end to the speculation surrounding the acclaimed K-pop sensation’s future.

On Wednesday, December 6, YG Entertainment announced that they’ve successfully secured exclusive contracts for group endeavors with Jisoo, Jennie, Rosé, and Lisa. A representative from the label emphasized that this decision was reached after thorough discussions and is founded on a deep sense of trust between the parties involved.

“After careful discussions with BLACKPINK, we signed exclusive contracts for group activities based on deep trust,” YG Entertainment said, according to a Soompi report. 

 

Furthermore, Yang Hyun Suk, the executive producer at YG Entertainment, expressed his joy in continuing the collaborative journey with BLACKPINK. He said: “BLACKPINK will continue to do their best to shine even brighter in the global music market as artists representing not only our agency but also K-pop, and we send our unwavering support and faith for their future steps.”

According to South Korean media reports, the contract renewal will see the quartet release new music and hold another large-scale world tour soon. 

BLACKPINK still in our area

While the renewal covers group activities, there has been no official announcement regarding the members’ solo pursuits yet. 

Since the quartet’s original contract with YG Entertainment expired in August, there’s speculation that the members would pursue individual activities with other agencies. To recall, there were reports claiming that Lisa will be signing with an American agency, while Jennie and Jisoo will allegedly set up their own labels. Notably, these reports also included deals that allegedly promised business and promotional opportunities for the artists outside of their K-pop activities. 

Although there’s no news about the members’ contract for their solo activities, the latest news concludes months of uncertainty about BLACKPINK’s future as a group. 

Since their debut in 2016 with hit singles like “Whistle” and “Boombayah,” BLACKPINK has risen to become one of the most commercially successful female acts in the K-pop industry.  

Furthermore, they also made history as the first K-pop act to headline the renowned Coachella music festival in the United States, solidifying their global influence and popularity. Recently, the members were also awarded with honorary memberships in the Order of the British Empire.

Featured image: Jisoo, Lisa, Rosé, and Jennie pose after their Coachella performance. Credit: Facebook/BLACKPINK

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