It seems like powerhouse K-pop label YG Entertainment has big plans for 2024. According to its founder Yang Hyun-suk, their plans for the year include launching a new group. And, the director said, it might not even be limited to one group only!

“We are setting a goal to announce at least one new group within this year,” YG Entertainment said in a press release. Furthermore, the agency announced that this project aims to discover and nurture global rookies selected through both local and overseas auditions.

In 2023, it can be recalled that YG Entertainment has announced that they will be holding auditions throughout South Korea in 2024. Currently, the agency has kicked off their National Audition Tour in early January. Moreover, the audition is set to make stops at different parts of the country.

Although there’s no official details yet about the said group, fans are anticipating to have another addition to the growing family of YG Entertainment. To recall, the agency is home to powerhouse K-pop acts such as WINNER, BLACKPINK and AKMU. Among their rookie groups are TREASURE and BABYMONSTER. 

As for their previous artists, the list includes BIGBANG, 2NE1, EPIK HIGH, and iKON.

YG Entertainment and its plans for existing groups

To ensure that 2024 is a successful year in terms of both music and profit, Yang added that they plan to secure new growth engines through their artists’ activities this year. 

As for the agency’s existing groups, Yang made the surprise announcement of Ahyeon’s return to BABYMONSTER. To recall, the rookie girl group debuted with only six members in November. At the time, the agency notified the public of Ahyeon’s hiatus for health reasons.

Initially, BABYMONSTER is slated to release the new digital single Stuck in the Middlein February. After that, the group has earlier announced their plans for a mini-EP. With Ahyeon returning, Yang said that the album will be re-recorded with all seven members. 

As for its boy group TREASURE, Yang announced that the 10-member act will start preparing new music after touring. Currently, the B.O.M.Bsingers are in the midst of their second Japanese Tour Reboot, with its last stop scheduled in late February.

However, the agency notably didn’t disclose any details about upcoming plans for BLACKPINK. In early January, it was confirmed that the four members—Jisoo, Jennie, Rosé, and Lisa—didn’t renew their individual contracts with the agency. Although, YG Entertainment has earlier announced that all group activities will still be handled by them. 

Featured image: Here are the current roster of artists under YG Entertainment. Credit: Website/YG Family