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Artists Who Made Quitting Jyp Entertainment a “Thing”

When we talk about entire groups leaving their parent company, we would most likely think about Shinhwa, which decided to leave SM Entertainment after the company didn’t feel like re-signing Dongwan and Beast. The group, except for member Hyunseung, also left their agency Cube in 2016 to establish their own company and rebrand themselves as Highlight. But SM and Cube are quite renowned for their not-so-nice treatment of their idol groups – and fans usually comment that they may have deserved their talents quitting on them.

On the other hand, JYP Entertainment, which had the reputation of being the most “humane” company out of the Big 3 agencies (at the time when NigHit/HYBE was still a struggling agency) had another thing coming when all seven members of their group GOT7 quit them and reunited elsewhere. 

While it was true that JYPE isn’t really known for gross maltreatment of their idols as say, SM, Cube, or Pledis are (not to mention YG which has the reputation of putting talents in their dungeon for years before being given a comeback), JYP through the years also had reputation of conducting “micro aggressive” behavior towards their idols.

Through the years, it has been blatant that JYPE favors their female groups over their male ones although the latter has also contributed a lot to the company’s profile (Wonder Girls, Miss A, TWICE, and ITZY over 2AM, 2PM, GOT7, and Stray Kids). As mentioned earlier, there was that awkward handling of the Jay Park incident. Then, there’s preferential treatment of “star” members like Sunmi and Suzy over the other members. Then, there was GOT7.  Here are some talents that may have proven that JYP Entertainment isn’t the most wholesome entertainment agency it has made itself to be through the years. 

Jay Park 

Here’s one of those K-pop stories with a ton of contradicting accounts: Was he removed? Was he forced to resign? Did his members kick him out? Even before a similar incident was going to happen to Girls’ Generation Jessica years later, the original idol who was subject to such divisiveness was Jay Park aka Jaebeom when he was still with 2PM

Jay Park started in the industry with a high profile as he won Mnet’s Hot Blood Men, a documentary-style reality program that showed the future members of One Day, split as idol groups 2AM and 2PM, in training. Being the winner of the program allowed him to become the leader of 2PM. In 2008, 2PM debuted with the song 10 Out of 10 (Ship Jeom Manjeome Ship Jeom) on the music program M! Countdown after the release of their first mini-album, Hottest Time of the Day, a few days prior. With a healthy mix of activities with the group that he led and solo ventures, he quickly became one of the most popular idols in the industry, not just among the talents of JYP Entertainment. 

Things started going south when on September 4, 2009, unfavorable comments towards Korea were found on Park’s personal Myspace account from 2005. The comments, written in English to a friend, were translated by Korean media, quickly spreading across hundreds of news articles. Park expressed deep remorse and shame over his forgotten words and issued an official apology. He explained the unhappiness he experienced during his early days as a trainee in an unfamiliar country where he lacked family, the ability to easily communicate, and an understanding of the culture.

Although there was a strong outcry among Korean fans, who demanded that Park should be removed from 2PM, JYP Entertainment’s CEO, Park Jinyoung, stated on September 7, 2009, that he was going to continue as a part of the group. However, the next day, Jay announced on his official fan cafe that he would be leaving the group to calm the situation and return to his hometown, Seattle, Washington. He also apologized to the other 2PM members, and promised that he would “come back a better person”. JYP then confirmed that 2PM would continue as a six-member group. Additionally, due to the sensitive topic of Park’s departure, all 2PM members were withdrawn from their regular appearances on variety shows, and the final episode of their reality show, Wild Bunny, was postponed indefinitely. Jay’s vocals would not be removed from the older songs he promoted with 2PM, but he would be absent from the newer tracks, and the remaining six members of 2PM re-filmed their music video for Heartbeat without him in October.

2PM‘s first official album was titled 1:59PM, to symbolize Jay’s absence, according to the six remaining members. Through their acceptance speeches at end-of-year award shows for Again & Again, the members thanked him and reiterated their wish for his return. At the Mnet Asian Music Awards, the group paid homage to him during their performance of the song with a spotlight shown over his usual position in the dance formation and his lines left unsung.

With the new year of 2010, the Korean public’s perception of the events gradually shifted as they became more understanding of Jay’s plight during his teenage years as a trainee, igniting public demand this time for his return to the 2PM lineup. However, on February 25, while people thought that Jay would likely return, JYPE suddenly announced that Jay Park’s contract with them had been terminated, citing a separate “personal mistake” that Park had made in 2009. JYP would make reference to this unknown event several times in 2010, but would never elaborate on any details. This termination had been agreed upon by all six members of 2PM, which then led to fan boycotts on 2PM-endorsed products. Protests for Park’s return to the group began to take place, not only in South Korea but internationally as well.

The rest as they say is history. Jay Park returned to Korea and rose from the ashes like a phoenix to not only launch a successful career as a solo R&B artist but also establish a number of record labels. 2PM has continued on to become one of K-pop’s iconic boy groups. What other mistake in 2009 did Jay Park commit to prompt JYP to unilaterally terminate his contract with the company? Your guess is as good as mine. 

But then there’s this long-standing speculation that Jaebeom signed a contract with a company in the States while JYPE just expected him to wait out and let the situation settle and calm down before his glorious return to Korea. But apparently, Jay’s talents cannot be denied, with him allegedly getting signed within days after his return to the US. No wonder JYP suddenly turned cold towards him.   

The Entire GOT7

Throughout their stay in JYPE, the boys didn’t really hide the fact that they felt they got the shorter end of the stick when it came to the company’s attention. At that time when Wonder Girls was already on the brink of disbandment and Miss A was on hiatus, it was expected that a lot of the company’s attention would shift to catering to GOT7’s needs. But what happened was, TWICE got all the attention to the point that the company established an independent subsidiary dedicated to TWICE and TWICE only, with the rest of the company’s resources to be divided between 2PM (which was still bringing a ton of money to JYPE with their concerts) and Suzy’s solo releases. Which left crumbs to GOT7

And there’s also the issue of the boys not passing JYP (as in Park Jinyoung, the company’s founder and former CEO) standards. As with the expected progression of all K-pop groups, they build skills and confidence to compose and produce their own songs as they get older in the music industry. This is particularly applicable to the group’s leader JayB who was reported to have submitted countless songs for JYP’s approval, only to be met with rejection after rejection. 

In reacting to one song, JYP stops after browsing through it for only ten seconds. He claimed that the song was much too basic and wasn’t very memorable, saying it was musically fun but just not good to listen to. He criticized another song for being too “foreign”. This is not mere gossip or speculation, as this was properly documented on TV, particularly in an episode of Hyena on the Keyboard in 2020. 

 The poor treatment of Got7 after the Flight Log era became apparent when the boys were not given enough pre-release activities, only a few days between the comeback announcement and the actual release date, and the limited comeback promotion schedule. 

But then, everything worked out in the end as even though all members are on different agencies already, they got to release a reunion EP aptly called Got7 (thank goodness, JYPE didn’t fight them in some copyright issue over their name). To top it off, JayB signed with H1gher Music and Yugyeom signed with AOMG after leaving JYPE. And those two agencies are founded by no other than our subject earlier, Jay Park. Talk about giving JYP(E) a huge middle finger!

But then, as we’ve also explored in our previous articles, Sunmi formerly of the Wonder Girls, Suzy formerly of Miss A, and Somi formerly of IOI who was supposed to be the fifth ITZY member also left JYP Entertainment despite circumstances then being very much to their favor.  So, yes, we can safely conclude that leaving one’s agency is both a personal and career decision for all idols, and is not really just a matter of prioritizing one factor over another. 

Featured Image Credit: GOT7 Official Twitter

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Buying K-Pop Merch: 5 Things I Learned

I’ve been a K-pop fan for at least seven years (and I’ve been a casual listener for even longer), but it’s only in the last few years when I’ve started spending money on official and unofficial K-pop merch. Here are just some of the things I realized (aside from happiness) when I started growing my collection.

An expensive hobby, especially as a multi-stan. 

It started with one…or four. The first official K-pop merch I actually bought weren’t even albums by idols. I bought four—yes, four—CDs of a ballad singer I liked, Sung Si-kyung, on a trip to Seoul in 2016. The following year, I asked a friend to buy Bigbang’s MADE concert tour DVD for me. And then, I stopped. I thought that as a fan of more than one artist, if I continued doing this, I might end up bankrupt. Plus, I didn’t even have a CD player—not that I would risk scratching the CDs by actually playing them. Besides, the music was readily available on Spotify and YouTube. 

A super junior light stick. Photo credit: Paula Abiog
VIXX light stick. Credit: Paula Abiog
Fast-forward to six years later, that initial collection of four CDs and one concert DVD slowly grew to include albums from several more of my favorite groups—Super Junior, EXO, VIXX, and Epik High (my playlist is a mixed bag of music genres lol). I’ve also since added several light sticks, unofficial merch, and magazines to my small collection. As a multi-stan, I knew I couldn’t possibly buy everything that my favorites released. So to keep myself from going into debt, I had to be very strategic with the items I wanted to buy—official light sticks, as well as full group albums and solo work by my biases are on top of my priority list. 

Joy in the waiting and unboxing your purchases.

I didn’t understand what the fuss was about albums, magazines, and light sticks—I got my fill of K-pop by listening to my faves’ music and watching their variety show/drama appearances. That is, until I started ordering merch myself.  

I’ve always found myself looking forward to new releases (music or other content), but the anticipation and eventual happiness in receiving the actual albums and merch gives off a completely different kind of thrill. After unboxing, I find myself flipping through the photobook pages multiple times as I listen to the songs off the album. And the high doesn’t fade even after a few days; I regularly still take out the albums and look at them to cheer myself up. 

Kyuhyun’s Love Story mini-album. Credit: Paula Abiog
Waiting for my purchases to be delivered at my doorstep is also part of the experience. The fear of not making the pre-order cut off, the anxiety over shipping delays—they only add to the joy upon finally seeing and holding the merch. 

Effort into creating albums is admirable

Albums nowadays are more than just CDs in plastic cases; they now come with beautiful photo books, posters, stickers, and the much-sought-after photo cards. The quality isn’t something to joke about, either. I’ve come to appreciate how albums have different concepts, which show beautifully in the music and the album inclusions. 

One of my recent favorites is Super Junior Kyuhyun’s latest album, Love Story. This mini-album is a compilation of the singer’s ballad releases under his Project: Season series in 2021-2022. The album I purchased was in a story/photo book format, with tons of pretty pictures of Super Junior’s maknae. Even the dust jacket is nice. I’m pretty sure this slim volume won’t look out of place on my bookshelf.

Inside the album, one can see that the story has a couple of chapters. In between the pages of text are photos of Kyuhyun and illustrations of the two characters in the Project: Season MVs. I assume that the narrations tell the story of the two characters, and I’m looking forward to reading that once my Korean language skills improve.  

Fan-made merch, a connection to the fan community 

As an introvert, I’m not really one to participate in fan events. Nor was I much interested in chiming in on conversations in stan Twitter. So to make myself feel like I’m part of the fan community, I buy (and use) fan-made merch! There are tons of talented fans who have created beautiful pieces that allow other fans to show their love for their favorite groups. When I started buying merch, I found myself browsing for fan-made stuff—and even bought a few pieces that I use on the daily!  

EXO fan merch (feat. my EXO bias SUHO) Credit: instagram.com/eleventwosevenpm

Collecting merch brings genuine joy

In my early days as a K-pop fan, I’d been happy with streaming my favorite soloists and groups’ MVs on YouTube and playing the songs on loop in Spotify. I don’t think having a collection of albums or other merch has anything to do with being a true fan—and I don’t judge those who click on the checkout button as soon as their ults drop their latest release—but I personally used to think collecting merch isn’t for me. 

That is, until the lockdowns hit and I found myself ordering albums on Ktown4u. And when I received my purchases, I realized just how much looking at the photo books and light sticks brightened up my days.

Today, I have a very modest collection of albums, light sticks, and merch. What I have might not fill up an entire room (it won’t even fill a whole shelf), but the ones I have right now spark joy—and that’s what makes my tiny haul special for me.

Featured Image: Official K-pop merch bought by the writer. Credit: Paula Abiog

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What Went Wrong With PD101 Season 1 Girl Groups? Ft Pristin

If you thought that the injustice faced by Gugudan and the lackadaisical degree of support still being experienced by Weki Meki and DIA are so enough to give you sleepless nights, you definitely don’t know the entire story of Pristin. The group, composed of produce 101 alumnae Nayoung, Roa, Yuha, Eunwoo, Rena, Kyulkyung, and Xiyeon plus three other members Yehana Sungyeon, and Kyla was off to one of the most promising starts –  not just for groups with former  I.O.I members but for any idol group in general. They debut with guns blazing, winning awards and getting invited to perform in big events with more established artists. 

And then, in true Pledis fashion, the support sputtered. The members started begging off from promotions, and after only just a little over three years since they debuted, they officially disbanded. Just like that.

For a group that showed so much promise even before they debuted, it remains a mystery and just a plain sore issue among fans and even casual observers as to why Pristin ended up that way. So, here’s a trip back in time to remember what actually happened to this initially promising group. Don’t worry, it’s a quick trip since their history only started in 2016. 

Early Beginnings

From the start, there was already a lot of anticipation for the group Pledis was forming. The members Nayoung, Roa, Yuha, Eunwoo, Rena, Kyulkyung and Xiyeon competed together on Mnet’s survival television show Produce 101, which aired from January 22 to April 1, 2016. In the show, five of the members were eliminated, while Nayoung and Kyulkyung became part of the final line-up for the project girl group I.O.I, which made its debut on May 4. Just like Kim Nayoung of what was going to be Jellyfish Entertainment’s Gugudan, all seven members actually gained a lot of public attention because of their all-around skills. These were very capable contestants who joined the show with skills to boot! Although it can be argued that seven is too many for one company and that it is a bit obvious that they were sent to the show to raise the awareness of the public on their impending activities, it cannot also be denied that all seven members definitely weren’t just space fillers. 

Aside from Kyulkyung (who was at that time pushed to international audiences as Pinky), members like Nayoung and Xiyeon went on to be recognized for their leadership skills and pointed commentary. In the end, Nayoung placed 10th and Kyulkyung placed 6th, making them members of the project group I.O.I

On the other hand, Pledis officially announced the formation of a group to be known as Pledis Girlz on March 23, 2016. The group held concerts from May 14 to September 10 where one member performed weekly, with the exception of Nayoung and Kyulkyung, who were promoting with I.O.I at the time. Although some I.O.I members opted to promote with their respective groups (Mina and Sejeong with Gugudan, Yeojung with WJSN, and Chaeyeon with DIA), somehow Pledis did not deem the importance of Pinky and Nayoung to start promoting with Pledis Girlz.

On June 27, they released the promotional single “We“, which was written by Roa, Eunwoo, Sungyeon and Xiyeon. The music video for the song was used to introduce the members’ profiles. They then held their last concert as Pledis Girlz on January 6, 2017, and then renamed to Pristin, a mashup of the words “prismatic” (bright and clear) and “elastin” (flawless strength). I.O.I finally disbanded on January 25, which then already allowed Nayoung and Kyulkyung to devote 100% of their energies to their group. On March 21, Pristin debuted and released their first mini album Hi! Pristin, accompanied by the title track “Wee Woo“. They became the first rookie girl group to perform their debut song on a live broadcast during Mnet Present and was also part of the line-up for the KCON festival held in Japan on May 19. A remixed version of “Black Widow” was released as the album’s second and final single, which the group performed on a few music shows in order to conclude Hi! Pristin‘s promotions.

So, how did the debut fare? Very well. Hi! Pristin entered the Gaon Album Chart at number 4 and at number 10 on the Billboard’s World Albums Chart. As of June 2017, the album had sold 42,299 copies, which is not too bad at all for a debuting girl group not from the Big 3. 

On June 3, Pristin performed at the 2017 Dream Concert at the Seoul World Cup Stadium. Two months later (which makes it five months after they debuted), the group’s second mini album Schxxl Out was released on August 23, along with the single “We Like“. Schxxl Out debuted on the Gaon Album Chart at number 4 (same rank as its predecessor), number 5 on Billboard’s World Albums Chart, and at number 116 on the Oricon Albums Chart (Hi! Pristin peaked at #157 in Oricon).

Many expressed that We Like Woo is a bit redundant, considering it sounded similar to the group’s debut single Wee Woo. But then, two arguments in favor of Pristin: 1) If it worked the first time, why fix it? I mean, Wee Woo was very catchy and if the follow-up comeback can be as catchy in the similar thread, why not go with it? Better to save the group from a sophomore slump than to insist on an altogether different sound that may end up sabotaging the group (i,e, Gugudan with Chococo), right?

2) Pledis was on track with establishing the “Pristin sound”. It’s one of those things that experienced companies are known to be good at: Make sure the initial singles of the group would help in establishing that distinct sound that would make any listener go, “That’s a (insert group name) song!” Give a a catty “Hey hey” intro and I would automatically assume I’m going to listen to an AOA song. Start with a disco background mixed with a sophisticated sound that never gets into girl crush category and I would say that’s an Apink single. Sweet melodies with hard-hitting dance breaks? That’s got to be Gfriend! By the time We Like came out, it did feel like Pristin is going for the very repetitive but catchy sound. While people would comment, “Why do they just keep on repeating du-du-du-du-du-du in the chorus,” chances are they were also the ones who commented “Why do they just keep on repeating wee woo, wee woo, wee?” That’s the distinctly Pristin sound!

So going back to the group, after August 2017, there was radio silence despite them closing 2017 with rookie and new artist nominations and awards from Asia Artist Awards, Mnet Asian Music Awards, Seoul Music Awards, and V Live Awards. For a group that garnered a lot of attention only to have one of its members’ on hiatus as the last piece of news is blatant mismanagement. Finally, on May 8, it was announced that Pristin would not be having a comeback but instead would be debuting a sub-unit called Pristin V, consisting of members Nayoung, Roa, Eunwoo, Rena and Kyulkyung. Pristin V made their debut on May 28, 2018 with single album Like A V. Which slapped hard.

The, radio silence once again. 

Then finally, on May 24, 2019, four days short of a year after the debut of Pristin V, Pledis Entertainment announced a Pristin comeback. 

Not. 

The company announced the group’s official disbandment. Pledis Entertainment announced that while Kyulkyung, Yehana, and Sungyeon would stay with the company, the remaining seven (Xiyeon, Rena, Roa, Kyla, Eunwoo, Yuha, and leader Nayoung) have left their stable. 

 

What happened to Pristin? Two things.

And that was it! The short, bitter, and complete history of Pristin! So, what happened?

1) It’s just Pledis being Pledis – a company that freezes with success.

In other words, a company that doesn’t know how to manage their groups. As in they dont know how to captialize on what they have, as seen in After School and NU’EST. I mean, people were practically holding on to the last thread of belief they had with the company when SEVENTEEN thrived despite the group continuously being under their management. People thought, if Pledis can succeed with SVT, they can do it as well with Pristin. But then, Pledis showed utmost consistency when they didn’t know how to keep NU’EST‘s newfound fame after their phenomenal return to public consciousness after the members’ PD101 Season 2 appearance. 

But it seems the company gets frazzled when their talents find success. The company just doesn’t know what to do with successful talent! It’s a good thing that SVT are practically self-producing, as it is like 99% sure that if the group was left to Pledis’ devices, the company wouldn’t have the strategy on how to prolong their success. Suffice to say, SVT not only survived but thrived because Woozi kept on making songs, S.Coups and the rappers kept on supplying raps, and Hoshi is quick to implement choreographies once the songs are done. Nayeong and company (and by extension, JR and his boys) were mostly dependent on Pledis, a company that doesn’t do strategy at all.  

2) Pledis doesn’t know how to deal with imperfect members. 

As early as October 2017, it was announced that Kyla would take a break from Pristin activities due to health issues. She returned temporarily to the United States to focus on her recovery. But then we’ll never know what happened once she recovered because she wasn’t included in the Pristin V sub-unit and the group was eventually disbanded. All the while, Kyla had already gone back to studying in high school! She did express sadness in her social media accounts with regarding her wasted years as a trainee in Pledis for 7 (read: S-E-V-E-N) years, but when your agency doesn’t know how to deal with you, then what are you gonna do?

The same thing happened to Kyulkyung, when she left for China and just never came back to Korea. Pledis has sued her for unlawful termination of her contract (she didn’t leave with the seven in 2019) because she just let her contract run as she wasn’t active in Korea anyway. So, for whatever reason, Pledis suddenly remembered her and sued her. But then, girl is making bank in her home country, so I guess she’s just letting things run their course. In other words, not deal with Pledis and the Korean market at all. After all, her last activities in Korea did leave a bitter taste in her mouth.

This brings us to Pledis’ lousy treatment of Kyla and Kyulkyung. As mentioned earlier, Kyulkyung’s last activities with Pledis and Pristin was with Pristin V and by this time, even fans were getting mad at Chinese idols for a number of reasons. With a good number of Chinese members usually leaving their groups once they become a bit popular around the world and the awkward relations between China and South Korea led Korean fans to conclude that Chinese idols are opportunistic when it comes to their careers in Korea and that they eventually quit once they get a certain level of popularity. And when push comes to shove that Korea and China get into disagreements, that these Chinese idols will always be loyal to China and altogether forget that they would be nobodies had it not been for their Korean companies and fans. Thus, when Kyulkyung became the “center” of Pristin V, fans would usually be quiet or turn their back when it’s her turn singing but would immediately explode into applause and cheers with the other members. 

On the other hand, there was Kyla who kept on getting hate comments about her weight as soon as they debuted. It would be fair to say that people were just brutal to her when they commented that no idol look that heavy on camera or have such wide thighs. Even the Korean press would not take pictures of the group when she is in the center and would only resume taking pictures once a member covers Kyla by stepping forward and “hiding” her. 

On both occasions with Kyla and Kyulkyung, Pledis Entertainment didn’t do anything. It was almost like not only did they pretend that nothing was happening, but they actually consented to everything by turning a blind eye and a deaf ear.   

So yes, should we really be surprised that Pristin actually disbanded after only three years? Unfortunately, all these factors combined to the detriment of the group. So now, we have nothing else but only best wishes to the members who have gone on with their lives. 

Featured Image: Screengrab from Pristin debut track teaser on Youtube

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SISTAR, Jewelry, and Kara: Life After Disbanding

Feeling nostalgic? Wondering where your favorite idols of disbanded second gen Kpop girl groups are right now? We’ve got you covered. Let’s take a trip down memory lane and see what these idols have been up to since their groups stopped being active.

SISTAR

The (eternal) summer queens of k-pop, Sistar was (and is still) known for two things: Having summer releases that consistently ranked at the top of the charts and having all their title tracks peak at number 1 in the said charts. Sistar disbanded in 2017, much to the heartbreak of the fans, and they are one of the very few groups that had proper disbandment, complete with the company’s (Starship Entertainment) official statement, a proper final send-off single, and a tour of music shows for their final stages. As there was nothing onerous or hateful about the group’s disbandment, either among the members or between the company and the members, fans still hold out some hope that a reunion will happen in the near future. In fact, Hyolyn and Dasom released a collaboration single in the summer of 2021, aptly titled Summer or Summer.

So, what are the four queens of summer up to now?

Hyolyn SISTAR’s main vocal has not had a day of rest since the group’s disbandment, releasing solar material every year, including the controversial hit Dally (which she performed in the 2018 KBS Drama Awards, and audiences claimed she was “butt naked), Say My Name, and her latest No Thanks. She has also entered reality competitions one after another, in 2021’s Double Trouble, which she won, and the second season of Queendom, where she also started out strong but eventually ended up in fourth place. She manages her own career under her one-woman agency Bridz. 

Bora – Ever the relatable personality, SISTAR’s main rapper had an eventful career after the group’s disbandment. She has continued to appear in variety shows such as Produce 48, where she appeared as a Special MC, Unnie’s Beauty Carpool which she co-hosted with SNSD’s Hyoyeon, Happy Beauty Day, and this year’s Sisters Run – Witch Fitness Basketball Club. She debuted in film in 2019’s Sunkist Family and also continued to act on the small screen, notably in Doctor Romantic 2, Only One Person, and Hit Up! Hit Up! Bora has been under two agencies since leaving Starship – Hook immediately after Sistar’s disbandment and KeyEast since 2020.

Soyou – Sistar’s other main vocal has also managed to remain in the spotlight since her group’s disbandment. She was the last member to stay in Starship, debuting as a solo artist under the label in 2017. She has since then released three EPs: Re:Born, Re:Fresh, and Day & Night, the latter released under her new label BPM (home to Viviz, Huh Gak, Ha Sungwon, and Lee Mujin, among others), where she transferred after opting not to renew her Starship contract in September 2021. Her TV career has also been active, having appeared as a mentor in the last two Produce 101 seasons and hosted various variety shows. 

Dasom – Sistar’s maknae has always been the actress of the group and her acting career has continued after Sistar’s disbandment. She has appeared in the dramas Band of Sisters, he is Psychometric, an episode in KBS Drama Special, and Was It Love? Since Sistar’s disbandment, her career has been managed by King Kong, which is still a Starship subsidiary. In June 2021, she decided not to renew with the agency and signed with a new agency, Story J Company (the agency of Seo Inguk, Go Jun, and Kim Taehee, aka Rain’s wife) a couple of months later.  

Jewelry

Jewelry is one of those groups that gradually disintegrated as the members left the company (in this case, the notorious Star Empire) one by one. In 2014, it was revealed that Eunjung’s contract had expired and she would be leaving the group. Before the year ended, Baby J also revealed that she will be leaving Jewelry as her contract expired last August. It was also revealed that Semi would not renew her contract after it expired in November. Finally, on January 7, 2015, the group was officially confirmed as disbanded by Star Empire Entertainment.

Jungah – Jungah has continued with her career in acting after leaving Star Empire in 2013. She has appeared in dramas such as Leverage and The Secret of My Love after signing with Jellyfish Entertainment.  She also got married in 2016 and gave birth to her first child after two years. 

Minah – Minah has been living the life of a “normal” private citizen for quite some time now. While she used to appear in television dramas in the mid-2010s, her public appearances have been confined to a few guest appearances on talk shows and variety programs since then. She married her boyfriend, a CEO of a fitness center, who is 6 years older than her in 2020. She was also pregnant at that time and finally gave birth in 2021. Her SNS post about suffering from hyperventilation and falling to the ground in their house a few months ago had people speculating whether she is suffering from abuse. 

Inyoung – Otherwise known as Elly, Inyoung continued her career in music even after leaving Star Empire. In fact, she returned to the agency four years after leaving it and released more music with them. These days, she is more active in variety shows, where she has made appearances in programs such as Call Center of Love, Mama the Idol, and We are a Family. 

Eunjung – Early this year, Eunjung got married to music producer Kei Lim. Jungah, Inyoung, and Baby G were witnesses to the event. 

Baby G – After leaving Star Empire in 2014, Baby G continued activities in various projects, such as Mnet‘s Show Me The Money 5 and Unpretty Rapstar 3. However, she confessed that she hasn’t been able to obtain any jobs in entertainment since then, so she’s been working at a café for minimum wage. She has been regularly updating her Instagram account (@__juyunhaaaa) but there haven’t been a lot of singing activities documented. 

Semi – After her contract expired with Star Emire Semi reverted to her birth name Yoon Jinsol and appeared in numerous TV dramas such as Radio Romance, Welcome to Waikiki, and Witch’s Love. She was also reported to have signed with Kings Entertainment in 2019, but there hasn’t been much news about her activities until this year when she participated in the youth-oriented drama Dear.M. 

Yewon – Yewon signed to Jellyfish Entertainment since leaving Stra Empire in 2016. Since then, she has appeared in TV dramas like What’s Wrong With Secretary Kim, Feel Good to Die, Class of Lies, and She Knows Everything. She transferred to a new agency, Andmarq (agency of Park Jinjoo and Lee Joobeen, among others) in May of 2022. 

Kara

Here is one group that was ubiquitous during its peak and had a tinge of tragedy after its disbandment. The cracks in the group started showing in 2014 when Nicole and  Jiyoung decided not to renew their contracts with DSP Media thus leaving the group to pursue their own endeavors. Following their departures, a reality show titled Kara Project was aired on TV to select members to join the group. Seven trainees from DSP Media took part in the program. The winner of the competition was Heo Youngji who became the latest and eventually the last member to join the group.

On January 15, 2016, Kara disbanded after DSP Media announced that the contracts with Gyuri, Seungyeon, and Hara expired and they decided not to renew their contracts. Although members Gyuri and Youngji have mentioned the possibility of a reunion, no further updates have been released. Also, Hara’s demise in 2019 has quashed any possibility of a reunion with all members. Although, on June 11, 2022, former Kara members Gyuri, Seungyeon, Nicole, Jiyoung and Youngji reunited for a group photoshoot which was shared on each of their Instagram accounts. This sparked rumors of a comeback, however, no announcement was made. They may lack one member forever, but then we should be okay with anything we can get, eh?

Nicole – The erstwhile main rival of Tiffany when it comes to the title Korea’s American Girlfriend, Nicole was Kara’s maknae who opted not to renew her contract with DSP Entertainment at the start of 2014. She eventually debuted as a solo artist in both Korea and Japan in 2014 and 2016, respectively. She is set to have a comeback in Korea via a single entitled You.F.O under her new entertainment label JWK Entertainment. She was signed under B2M after deciding not to renew with DSP until the company’s closure in 2017. 

Gyuri – Since Kara’s disbandment in 2016, Gyuri has mostly focused on an acting career. She has also been in the news for other reasons such as her high-profile romance with an heir to a construction industry company, which ended in 2021. 

Seungyeon – On the music front, Seungyeon has been more active in Japan, releasing EPs there since 2017. She has also sung in k-drama OSTs, though, which is the extent of her activities in the Korean music industry. She has been more active on television, as she signed to Inyeon Entertainment in 2018 and was cast in the fantasy romance drama About Time. She then took on the leading role in travel romance drama Twelve Nights the same year. A couple of years later, she switched to a new agency,  YGX Entertainment. In 2021, Han appeared in comedy horror film Show Me the Ghost as Yeji. She won Fantastic Actor Jury’s Special Mention Award for her performance at 25th Bucheon International Fantastic Film Festival.

Jiyoung – After leaving Kara, Jiyoung focused on expanding both her music and acting careers in Japan with the agency Sweet Power. She made her first appearance in the 19th Tokyo Girls Collection fashion show in the Saitama Super Arena. Her first acting job was the live-action of Hell Teacher Nube, where she played the heroine, Yukime. She has also released a number of EPs in Nihongo. Her activities in Korea were mostly acting projects as she participated in movies and TV dramas. She has also switched agencies from KeyEast to ELRIS Entertainment only this year. 

Youngji – Youngji is the only Kara member who has stayed with DSP even after all other members have signed on to other agencies. In fact, she renewed her contract with the company again in April. Since her group’s “hiatus”, Youngji has released solo material, acted in a couple of TV dramas, and hosted a number of variety programs and web shows as well. 

Has our roundup of idol updates satisfied you or are you pining for more updates on other idols? Stay tuned for more updates in the future!

Featured image: Queens of K-pop summer, SISTAR, performs their iconic song “Touch My Body.” Source: @STARSHIP_official; YouTube.
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When Female Idols Leave (or Get Kicked out of) Their Groups

So, after months of speculation, the moment Pink Pandas have long feared finally happened – Naeun has officially bid farewell to her group for more than 10 years, Apink. After deciding to not renew her contract with Play M Entertainment (now IST) in April last year and signing to YG Entertainment as an actress, many opined that it wouldn’t be long before the group’s visual center would also leave her group.  Naeun silenced the naysayers, saying she would still be promoting with her groupmates in Apink even if she started focusing more on her career as an actress. However, the schedules clashed, and Apink had to, unfortunately, take a pause in their 10th-anniversary activities following the involvement of the group’s leader, Chorong, in a bullying scandal. 

When the air was finally cleared and the group was about to promote their much-delayed special anniversary album, Horn, Naeun had to sit it out. She was allegedly busy with a new drama program, although she was part of recording the album and the music video. When this sequence of events unfolded, the Pandas braced themselves as they felt Naeun’s departure was inevitable. On April 8, eleven days before the group’s 11th anniversary, Naeun and IST made her departure official.   

But this departure is not actually the first time the group experienced losing a member. In 2013, two years after their debut and before releasing what was to be their breakout success, Apink lost Yookyung, who wanted to pursue a university education. Yookyung’s departure was quite amicable and was not considered a major loss. This was due to the fact the group had then yet to score mainstream success and the lineup was still not fixed in the public consciousness. 

On the other hand, Naeun’s departure became controversial because of the surrounding circumstances that may have contributed to her decision, including the delayed comeback, her change of management agency, and her personality in general. Naeun, with her more reserved personality, may not have been a perfect match with the outgoing and extroverted personalities of the group. Be that as it may, they did work on their relationship throughout their decade, and while it was obvious that there are times that Naeun can suddenly go quiet on their backstage behind-the-scene videos and their reality shows, Pandas and even casual viewers never saw the girls ostracizing or “bullying” Naeun. 

Could this be the same for other groups, though? Here’s a list of some idols who departed from their groups with a lot of noise and intrigue. 

Left or Kicked Out? Jessica from SNSD

September 30, 2014, is a day that will live in infamy, at least in the world of SONEs and pretty much the entire Korean pop music community. It was on this day that Jessica, on her Weibo account, told the world that she had been “forced out” of her group, Girls’ Generation. According to insiders, what happened was,  after the release of Catch Me If You Can and their Tokyo Dome concert, Jessica was supposed to put her singing career on hiatus so that she can focus on her other endeavors, particularly as the owner of her fashion company, Blanc Group. With Catch Me If You Can and its music video recorded and the send-off for Sica already planned and ready for execution, the Ice Princess allegedly changed her mind and told the group and SM that she wants to continue to be an SNSD member while running her business. It was reported that the company asked the eight girls to take a vote on whether Jessica will stay or not, and in the end, the NOs won.

Whether this is true or not still remains to be seen, as both parties have been skirting around the issue even after eight years. It is also important to note that as of today, Seohyun, Tiffany, and  Sooyoung have also left SM, but are still pretty much chummy with the members who opted to stay with the company. When the entire group was interviewed last year on Yoo Quiz on the Block, all eight are still very much open to a reunion project, which shows that there seems to be no bad blood among them and the company. While it has been reported that some members still keep in touch with Sica, it is quite a foregone conclusion that there will never be an SNSD reunion project that will include her. Well, never say never, eh?     

Bullying and Continuous Harassment: Jimin from AOA

Here is a story of a group that turned very ugly. To set the records straight, before the Jimin-Mina issue exploded, AOA already lost two members – Youkyung of the subunit AOA Black in October 2016 and their main vocalist ChoA in June 2017. There was not a lot of talk about Youkyung’s departure as she wasn’t really considered a member of the core group that has hits such as Like a Cat, Miniskirt, Short Hair, and Heart Attack, but ChoA’s departure due to “health issues” became the subject of much speculation. But then, since ChoA didn’t allude to any bad feelings towards her group, people didn’t really consider her departure as a red flag. 

Then, Mina decided not to renew her contract with FNC Entertainment in May 2019 to focus on her acting career. This left the group with five members – Jimin, Seolhyun, Yuna, Hyejeong, and Chanmi. But the group’s career got a second wind after Queendom, as it renewed public interest for the group as they proved that they have hidden aces even as they already lost their main vocalist ChoA. You can say that thanks to Queendom, the public fell in love with the group again, despite their depleted line-up and other incidents that have put them in an unfavorable light (e.g., Seolhyun and Jimin getting a lot of flak after failing to identify a famous Korean historical figure in one of the episodes of their reality show). To be fair to the girls, they killed most of their performances on Queendom, and their EP and song they released after the show, New Moon and Come See Me, respectively, still managed to chart.  

The COVID-19 came and Mina for some reason had a very public meltdown on Instagram. We cannot really chronicle the number of times Mina has opened, closed, deactivated, and reactivated her Instagram account, because that sequence of events merits its own article. But what is related to AOA were her first “revelations” where she pointed out that even since their days as a trainee, Jimin (who eventually went on to be the leader of AOA) already bullied her by picking on her and other trainees and eventually members. She went on to enumerate the incidents when Jimin bullied her, including the time when she was not allowed to mourn the death of her father (who later she revealed to be abusive towards her and her mom), and the various times she was verbally and physically abused (punching and slapping) by their leader. She also involved the group’s center Seolhyun, claiming that she was Jimin’s henchwoman and in most instances would just sit back and witness the abuse instead of stopping Jimin. 

Eventually, Mina posted a picture of her bloodied wrist that has a slash wound and captioned it with a revelation that she attempted suicide during her time with AOA because of the bullying she got from Jimin and Seolhyun. But then, days later it was revealed that she was embroiled in a cheating scandal, and his ex’s affairs, while they were still a couple, were what pushed her to end her life. She also stated that Jimin and she actually reconciled when it was the rapper’s dad who died and it was her turn to comfort her. But as soon as the first Instagram posts were released, Jimin was quick to act, resigning from her position in the group and retiring from the entertainment industry altogether while issuing an apology to Mina. 

But as mentioned earlier, this did not stop Mina from conducting various dramatic revelations on Instagram, after which she decides to announce that she will be quitting SNS, but only to return a few weeks later. She has revealed everything from the first time she was sexually abused to posting a picture of her smoking in a non-smoking hotel room having everybody seriously advising her to stay away from social media altogether and seek help for her unstable mental condition. Also, much of the online chatroom conversations among AOA members have been revealed, with Jimin apologizing as early as 2019, before the pandemic which Mina took as an opportunity for her various expose. Even after Jimin already left the group and thus, the chatroom, it was revealed that Mina continually harassed her and her family. It has also been revealed that Mina uses FNC’s resources for her personal errands, such as setting up appointments for her mom.    

On the other hand, it seems that Jimin couldn’t stay away from the limelight that long because as of January 2022, she released a new song with a music video on her birthday. While she has also returned to Instagram, still has not returned to AOA yet. 

High-Profile Mass Exodus: Yeonwoo, Taeha, and Daisy from Momoland

When it comes to groups losing so many members at one time, this may be a common occurrence when it is time to the members to renew their contracts with the companies that created the groups. Such was the case with After School, where all except one, Nana, has opted to stay with the company, while eleven (yes, 11) have opted to not continue their careers under Pledis Entertainment. The agency claimed this is actually in sync with the group’s original “graduation” concept, where the members would have to leave the group after some time. That same is true with Lovelyz, where only leader Baby Soul decided to renew her contract with Woolim while the other seven chose to join other companies; although there was no word on whether the group has permanently disbanded. 

However, things are a bit different with the group Momoland, which only debuted in 2016 and experienced massive success with their 2018 release Bboom Bboom. The follow-up singles Baam and I’m So Hot were still successful, but unfortunately did not rise to the level of Bboom Bbom’s popularity. But then, trouble erupted when in November 2019, MLD Entertainment (then Duble Kick Company but was renamed after the group’s phenomenal success) announced the departure of Yeonwoo and Taeha from the group, and stated that they were in discussions with Daisy about her future in the group. Thus, when 2019 ended with the group’s release Thumbs Up, they were officially three members down, although it is important to note that Daisy and Taeha were already not part of the previous MMLD comeback I’m So Hot in March 2019. 

In January 2020, Daisy stated that the show Finding Momoland was fraudulent and had deceived viewers by manipulating the votes. She claimed that after her elimination, she was contacted by the agency with an offer to join the group. MLD Entertainment denied the claims, and stated they would be taking legal action against Daisy. But it wasn’t until May 13, 2020 when it was announced that Daisy had left the group.

So, what caused these fallouts with the company years before their contract renewal and pretty much only recently after their success?

First, let’s start with Yeonwoo. When she quit, MLD Entertainment released a statement on Momoland’s fancafe saying, “While Yeonwoo has had deep affection for her Momoland activities, she has decided that continuing together with her actress activities would be too much strain for both her team and herself so to leave the team and concentrate on her career as our actress [under MLD Entertainment].“

Then, months later, Yeon-woo in her SNS posts, “Everyone. How many people are brave enough to give up their youth for a new start? I don’t have that kind of boldness. I don’t even have the will to do that.” “I endured it, I endured it, I endured it, but there was no use. I didn’t betray you because I wanted to do something else.”

So, does that sound like the company heavily suggested (aka eased her out) for her to leave Momoland? I guess what happened after was indicative of what Yeonwoo really wanted for her career, because on January 19, it was confirmed that Yeonwoo signed an exclusive contract with 9ato Entertainment, which also happens to be the agency of star of the moment Han Sohee.

Taeha left the group together with Yeonwoo in 2019. However, it wasn’t until October 2020 when Taeha posted a video on her YouTube channel, revealing her reasons for leaving Momoland: So that she could express herself in her own voice. She also shared that she doesn’t keep in touch with the Momoland members as much as she would like to, as their busy schedules make it difficult. However, she did reveal that she hangs out with Daisy from time to time.

Finally, we have Daisy who already had a lot of beef with her company even before she official parted ways with them in 2020. As mentioned earlier, she spilled a lot of tea even when she was still technically with the company, claiming that the reality competition that created Momoland is rigged. Since then, lawsuits from both parties have been filed, which Daisy actually won, though the company has filed an appeal. Daisy has continued her university education and keeps in touch ith fans through her SNS and YouTube videos. 

Now, if you think the case of female idols getting kicked out of or leaving their groups is common, wait until we refresh your memory of male idols and their groups! Stay tuned for this list.   

Featured Image: Apink Official Twitter

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“Forgotten” Idols and the Reality Shows That Gave Them Second Chance

Out of hundreds of idol groups being launched every year, it is believed that only a handful survive the first year. That figure is reduced to the number of fingers on both hands if you consider how many continue to become household names and amass not only a national but international fandom. After all, not just any group can be at the level of BTS, EXO, Girl’s Generation, TWICE, or Blackpink

So, for groups that miss the goal of gaining worldwide popularity, what options do they have aside from disbanding, getting signed by another agency, or shifting careers to acting or being a television personality? There have been reality shows whose sole aim is to give “has-been” idols the spotlight in the hopes of revitalizing their careers. Here’s a look at a couple of them:    

The Unit: Idol Rebooting Project

The show, which ran from October 2017 to February 2018, had the concept of giving idols who have already debuted before in not-so-successful groups a second chance. The show eventually formed two unit groups (one male and one female) of nine members each with the aim of providing them a fair chance to demonstrate their talents that they may not have been able to display before for in their old groups.

The Winners 

For the female groups, it was Euijin of SONAMOO who got top ranking by the end of the last episode. For the men, it was U.KISSmaknae, Jun, who got the most votes. 

Euijin was joined by eight other contestants, including DIA’s Yebin, Dal Shabet’s Woohee (who became the leader), April’s Hyunjoo, soloist NC.A, The Ark’s Suji, Spica’s Jiwon, Hello Venus’ Yoonjo, and Laboum’s ZN to form UNi.T, which was promoted for six months and released two EPs. ZN was not part of the group’s second EP, as she returned to Laboum after the group’s first EP. 

As of the moment, only Yebin and ZN have returned to their groups, while Woohee is currently active as an actress. Euijin has left SONAMOO’s agency, TS Entertainment as of early September to sign with Mellow Entertainment, a new agency established by Lee Jung Min.  He had previously been in charge of managing groups like Wonder Girls, 2PM, 2AM, and miss A at JYP Entertainment.

On the other hand, Jun was joined by Bigflo‘s Euijin (not to be mistaken with Uni.T‘s Eunjin), Big Star’s Feeldog (who was the leader of the group), Madtown‘s Daewon,  Hot Blood Youth‘s Marco, Hotshot‘s Ko Hojung, Newkidd‘s Hansol, A.C.E‘s Chan, and IM‘s Kijung to form UNB. The male group was promoted longer, only disbanding in January 2019. As of the moment, only Chan is active with A.C.E while the other groups are on hiatus or have been disbanded. Marco was in the news months ago when he confirmed rumors of dating MOMOLAND’s Hyebin. 

Miss Back

Another show, Miss Back ran from October 2020 to January 2021 on MBN. It featured seven female idols who previously debuted with girl groups but slowly faded away from the limelight.

What made Miss Back different from similar idol “survival programs” that always emphasized competition was that the show did not eliminate its contestants. The members were able to compete in good faith to win “life songs” or songs written . This allowed the contestants to display growth and put them in the spotlight without having to crush the dreams of the other participants. 

Baek Ji-young, Yoon Il-sang, and Song Eun-i became mentors. And weekly appearances by idol guests such as EXID, 2NE1’s Dara, and Junggigo made the show extra special. 

The contestants include 9MUSES‘ Sera, After School‘s Raina, Crayon Pop‘s Soyul, WA$$UP‘s Nada, Stellar‘s Gayoung, Dal Shabet‘s Subin (who went by Dalsoobin throughout the show as a nod to her girl group origins), The Ark‘s Yujin, and T-ara‘s Soyeon, who was featured in episodes 1-3 only. Soyeon dropped out in episode 4 after confessing that she felt the other contestants were more deserving of the spotlight provided by the show than her. 

The program also provided the contestants with time to tell viewers of their struggles and concerns as former idols who were in groups that were somehow treated unfairly by the Korean public. For example, T-ara‘s Soyeon talked about her group’s bullying scandal where the girls ended up getting cleared, but too late. 9MUSES‘ Sera also narrated about being publicly humiliated (as their pre-debut activities were filmed in a documentary). 

The show ended with the ladies having been given the spotlight weekly and Dalsoobin recording the final solo song. The other contestants have been busy with individual careers, with Sera running a YouTube channel, Soyul being the wife of H.O.T’s Moon Heejoon, Gayoung managing her own cafe restaurant, and Raina was last seen in June with four other After School members in Jaejae’s popular YouTube program MMTG, performing live stages of the group’s two hits, Diva and Bang

But then, the public may be divided as to whether these second-chance idols really deserve a new lease in their careers or if their time is really over. After all, a lot of audiences still adhere to the idea that if an idol did not reach household name status, there may be several factors that went against them. They may have been under a no-good entertainment agency that exploited them or didn’t really support their full potential. It may also be that they figured in a scandal or an issue that turned their fans off and facilitated their fall from grace. Finally, it can also be that they were already criticized in the past as being not-so-good idols who may have only relied on their looks to get in idol groups. But if we are to look at the two programs, there may indeed be second chances for idols who want to jumpstart their careers anew. 

Featured Image: Screenshot from “Miss Back” Ep. 1/ Youtube

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Three of the Most Memorable Novelty Kpop Acts

Tired of the constant barrage of girl groups executing gun gestures or boy groups exposing abs? Longing for more wholesome and mindless K-pop? Let me tell you, there was an era of K-pop where the boys sang about overnight sleepovers and girls sang about… jumping. Here are three acts that prove that will bring you back to a time when K-pop was wholesome, carefree, and silly, and people loved it.   

1. Crayon Pop

Now, this is one K-pop group that totally and already had the quirky, novelty concept down to a tee from the start. The Crayon Pop story really begins as early as 2011 when a photographer saw T-ara’s music video for their retro hit Roly-Poly and thought he should create a K-pop group. And just like that, the photographer Huang Hyungchang established Chrome Entertainment and created the company’s first group, Crayon Pop. While CEO Huang was forming his first girl group, he explicitly included in the qualifications that the girls who will compose his group cannot be taller than 165cm and must not have a girl crush or sexy image. 

Crayon Pop did not really create a splash in both their Korean and Japanese debuts. While this was a bit expected since the group was virtually unknown and the company did not have any public name recall, what was concerning was that the first release allegedly cost the company almost all of its financial resources. But armed with big balls, CEO Huang gave the girls another go with a second release, which still didn’t send fans abuzz, though three things happened during this: One, the group caught the attention of Super Junior‘s Shindong, who said if he was going to make a girl group, he would copy the Crayon Pop Model and two, the group sold out not one, not two, but three shows in Japan. Finally, the third event that gave a bit more attention to the group was their guerilla style of promoting their single Dancing Queen, which saw them conduct busking performances in the streets of Seoul in the winter months. Yep, the girls in school uniforms with tracksuits performed in the cold to promote their song and the group in general. 

After the unexpected discovery of the group’s popularity in Japan, the group would finally experience success in their home country as they would release the song that was to be the highlight of their career – Bar Bar Bar. Everything sort of conspired to help Crayon Pop finally achieve their breakthrough – a great song, simple but catchy choreography, the quirky costume of the helmet that everybody, particularly the pajussis — the old uncles that would compose the core of Crayon Pop‘s fandom, would wear. There was also the recognition from the industry and international fans, plus the local fans noting the girls’ hard work in promoting their second single in the biting cold. Plus the fact that Chrome spent less than US$400 for the music video of Bar Bar Bar, which was shot in an abandoned theme park and a music studio while the girls returned with millions in sales guaranteed the company a huge raking of profits.  

The group continued its success with equally catchy releases of Uh-ee and FM that brought back the girls in what was going to be their signature — very memorable costumes and headgear. The success of the group was so massive that it caught the attention of international star Lady Gaga who recruited them to be her front act in a US concert. Alas, like most groups, the group’s popularity waned for the two usual reasons: One, a member has gotten her fill of the idol life and wants a change in lifestyle, career direction, or a fresh start like getting married or starting a family. In Crayon Pop‘s case, it was Soyul who eventually got married to Moon Heejun of the pioneering K-pop group H.O.T and had her baby months later. Two, there was a change of image in 2016 as Doo Doom Chit was still a lively and catchy track, but the girls went with a more modern K-pop look, ditching their gimmicky but effective helmets and hoods.

So, while the group has not officially disbanded, it is highly unlikely that they will ever stage a comeback as the members had branched out into other careers and public interest has waned for a group reunion. Besides, it has become public knowledge that the girls didn’t earn that much even at the peak of their popularity. Apparently, the company told them that they are indebted to the company as they still got “supported” them even as they went to other countries to perform. So, for example, the company cited their Lady Gaga project that did not allow them to do activities in Korea as they were in the US, which the company considered as a lost opportunity to earn income and profit. Now that most of the girls are earning way better with their own YouTube and SNS channels, people are advising them to stick to these more lucrative sources of income.      

2. Orange Caramel 

It would be impossible to talk about novelty K-pop without mentioning that group that started out as a sub-unit but ended up being a cultural reset – Orange Caramel. Just like its name, Orange Caramel is practically like someone had too much sugar and thought of a group of three girls that are not afraid of unique and quirky concepts (from the drumline in BANG! to pole dancing in First Love), who would play dress-up and perform songs that are just out of this world. Not to mention, quite far from the songs After School (or any girl group for that matter) is known for.

To be fair to the girls — Reina, Lizzy, and Nana; although they were already known for being game on for any concept as members of After School, they also readily adapted to this concept that could vibe best described as… quirky and goofy. This is definitely a far cry from the mature and sexy vibes their group exuded in their heyday in the early 2010s. 

Orange Caramel’s debut single Magic Girl may not be as “out there” as their latter tracks that would define their career, but the Sailor Moon vibes the song gave through its music video and Orange Caramel‘s live performances was indicative of the direction the group’s concept would popularize. The trendy concept, added to the built-in popularity the trio had as members of After School, caught on with the public as comedians were quick to make their parodies of the Magic Girl‘s music video. The public also liked the entire release very much, from the song to the music videos, propelling it to number 2 in the song charts. 

The following year, Orange Caramel created a project called One Asia where they sampled various Asian cultures into new singles Shanghai Love and Bangkok City, which not only brought the group immense popularity outside of Korea but also cemented their position in the domestic market. Finally, the next year, OC debuted in Japan to success, although it can be considered inevitable because just one listen to the group’s songs (limited as they were even during that time) and you would be transported to the opening credits of an anime. Anyway, Lipstick, the group’s Korean comeback was released after, and although the song can be considered as more mature and slower, the single still succeeded to chart as it was still catchy AF, with the music video featuring bright pastel colors and the girls flirting with a guy, all in the name of table tennis.  A Japanese comeback was released, featuring all of their singles translated in Nihongo (talk about large profit margins on that one) and then, the one of the biggest WTF moments of K-pop.

Even casual K-pop fans would know what I’m talking about – that song where three girls start off with martial arts “ha” screaming and the music video featuring them as sushi rolls in some scenes and mermaids in others. Yes, I’m talking about Catallena, one of the most, if not the most, bizarre song and music video in Korean music history. First, let’s talk about the song. It’s basically about the singer saying that she has become intrigued, then irritated, then slowly falling in love with this girl that goes by the name of Catallena. Yep, it’s basically a girl telling everyone of the evolution of her feelings for this Catallena in three minutes. And we are 100% it’s a girl singing because there’s a line that goes “Even as a girl, I can see how great she is”. 

Which brings us to the question, how is a song about a girl crushing hard on another woman connected to sushi rolls and three mermaids being sold in discounted prices? I have absolutely no idea, although there are hundreds of hours of video content on YouTube and thousands of words in K-pop websites and blogs paying tribute to the song. Suffice to say that Catallena in the music video seems to have been portrayed by this octopus dish girl that consistently went for top price unlike our three mermaid sushi rolls that ended up being priced 3 for 1. Not to mention that the song contains a sample of Jutti Merri, a Punjabi folk song. Seriously, by the time the video ends, you end up scratching your head and thinking, “This is definitely a notch above even the peak of K-pop randomness that is Gangnam Style.”   

After the cultural reset that was Catallena, the group released a few more songs such as My Copycat and Abing Abing. Then, Pledis Entertainment – being Pledis Entertainment – became clueless of what to do with a successful group, started encouraging solo activities. Then, Lizzy and Raina left the company and After School, which inadvertently spelled the end of the sub-unit.

https://twitter.com/ajacrml/status/1575568161029890048?s=20&t=HRs8BeT-pxRahOpRoLTEOA

So, what made Orange Caramel a hit throughout their active years? The recognizability of the three members even before their debut was a huge factor. The novelty of the songs also had the public relate so much to them. Finally, it’s the girls themselves that really made the group. I mean, to have these girls who are known for being drop-dead gorgeous (particularly Nana) play sushi rolls is just weird. But then, that these girls just had so much fun with their songs and really sold their silly and funny concepts like their lives depended on it. You’d think that someone like Nana would dread the day she would have to shout “ha” every time she performs Catallena, but then when she does it with all seriousness, you’d also be sold on the song.    

3. Super Junior T and Super Junior H

Finally, we have two sub-units of the well-loved kings of hallyu Super Junior. Back then, when SJ was still pretty much a group that had “serious” songs like Sorry, Sorry, It’s You (Nortago), and Bonamana (which is years ahead of their first legit “novelty” song Mamacita), they already had two sub-groups that were in charge of releasing quirkier and goofier songs in behalf of the entire group – Super Junior-T and Super Junior-H.

Mind you, not all Super Junior subunits go as quirky as T (for trot) and H (for happy). There’s Super Junior KRY, which had the three main vocalists of the group – Kyuhyun, Ryeowook, and Yesung that as expected, have released heart-crushing ballads. There’s also Super Junior M, which released Mandarin songs and had Zhoumi and Henry aside from Ryeowood, Siwon, Donghae, Kyuhyun, Sungmin, and Eunhyuk. Finally, there’s Super Junior D&E with Donghae and Eunhyun that may have released quirky songs (e.g., Oppa, Oppa), but balanced their concept by also releasing more “serious” tracks like Growing Pains and ‘Bout You

So back to these two sub-units. As their name suggests, Super Junior-T, composed of Leeteuk, Heechul, Shindong, Sungmin, Kangin and Eunhyuk, focused on releasing trotmusic, which although is a form of pop music, is usually considered a novelty and goofy by newer generations of listeners. 

The group released their debut single and what would be arguably their only official release, Rokuko in February 2007. Public response to the single was highly favorable as Rokuko topped the music charts three days after release. By the end of 2007, the single sold almost 46,000 copies and was Korea’s best-selling single of the year. Not bad for a trendy group releasing a song that most would already consider as cheesy and old-fashioned. 

More than a year later, Super Junior-T was announced to make a comeback later in the year with their second single, but although the announcement turned out to be false as a fourth Super Junior sub-unit, Super Junior-Happy, was debuted instead, putting Super Junior-T in partial hiatus. Nonetheless, Super Junior-T remained partially active throughout the year as they still appear as a group in Super Junior‘s concert tour, Super Show, and other similar functions. 

Later that year, the group re-released “Rokuko“, now titled “ROCK&GO“, in Japan. The single debuted at #19 on the Oricon Daily Charts, which was kind of low considering it was still a Super Junior song, but then jumped to #2 three days later. The release had Super Junior-T work with Japanese female comedy duo Moeyan in the hopes that the Japanese public can easily relate to this song, which is pretty much very Korean due to its trot origins. As the single charted high, the inclusion of Moeyan proved to be successful. Unfortunately, after the group’s Japanese promotion, it had gone into a prolonged hiatus. Their last recording was the track Love at First Sight, which was included in Super Junior‘s special 10th-anniversary album Devil

Now, let’s go back to Super Junior-H that was already mentioned earlier. Super Junior-H has practically the same line-up as Super Junior, the only difference being Yesung replacing Heechu. The subgroup’s first EP, Cooking? Cooking!, was released on June 5, 2008, with their first single and the accompanying music video of the same name being released on that same day. According to the Music Industry Association of Korea, the EP sold 27,122 by the end of August and was ranked fifth in the monthly charts. Both the song and music video for Cooking? Cooking! featured Girl’s Generation’s Sunny, who proved her natural talent in aegyo by starting off as a bad cook who traumatizes the boys with her food but studied cooking to make the boys fall in love with her as the video ends. 

Their second single, Pajama Party was released two months later. This time, the music video features a scary comic book in which a group of girls having a sleepover is attacked by a gorilla. Yes, a gorilla in Seoul. Anyway, the girls flee and the next panel becomes alive with the SJ-H boys also having a party, and the fleeing girls ran into their room to escape the attacking gorilla. The boys and girls started playing games and having pillow fights with the gorilla just outside their door, wondering why everyone was having fun. Eventually, they realized the gorilla just wanted bananas, which the boys gave him lots of. And everyone lived happy ever after. 100 out of 10 on the silliness scale, but that’s novelty K-pop for you. 

Let the good vibes roll!

Featured Image: A still from Catallena from Youtube Twitter

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5 Kpop Debut Songs That Made Legends Out of Kpop Girl Groups

These days, with “monster rookies” making their debut songs top the charts like it was the easiest thing, we look back at a number of groups whose debut songs ushered their “arrival” in the K-pop scene. Take note that these songs were released at a time when groups are not commonly a product of reality shows that package idols to instant popularity even before their debut –  so having “monster rookies” wasn’t yet an expected occurrence as they are nowadays. But then, despite the challenges, these debut songs caught the public’s attention and went on to make legends out of the groups that sang them. 

1. Girls’ Generation — “Into The New World

Girls’ Generation’s legendary debut song is still holding strong and is a favorite more than a decade after its release. The song is basically the standard all other debut songs are compared to- for girl and boy groups.

The song itself was quite memorable as it showcased the girls’ impressive vocals and dancing skills in the music video, as girl groups then were not really known to have elaborate dance moves and choreography, unlike their male counterparts.  Moreover, during the time of GG aka the second generation, it wasn’t that common for groups during that time to gain a lot of recognition to the point of winning music shows with only their debut song. But Into the New World did exactly just that to SNSD, as the group won their first music show trophy on M Countdown more than two months after debuting.

The song, a testament to sweet and young love, and the accompanying music video, which featured the girls pursuing various interests, were devoured by the Korean public. They instantly fell in love with the nine-girl lineup. Years later, somehow, the song was adapted by protestors rallying for various social causes in Korea, including the eventual impeachment of President Park Geun-hye in 2017. 

2. 2NE1 – “Fire

A couple of years after Girls’ Generation made their impressive debut and encountered credible competition from only Kara and Wonder Girls, YG Entertainment took it upon themselves to join the SM Entertainment-dominated niche by introducing the girl version of their highly successful boy group BIG BANG2NE1. While the group was initially introduced to the public via a collaboration single with their brother group entitled Lollipop (which became all the more popular because it was used as a promotional jingle for the LG Cyon phone), it was not until a couple of months later that CL, Bom, Dara, and Minzy officially debuted via Fire

Fire’s release was highly anticipated – it was filled with fanfare and hype as only YG Entertainment can muster. Two music videos to support the song’s release were premiered on the same day – a “space” and “street” version, which exceeded a million views on YouTube within a day of its release.  And then, the girls performed their song for the first time live in Inkigayo. Who can forget that staging with the girls getting introduced one by one as an elevator stops on each floor of a building? Of course, when the lift finally arrived on the 21st floor, all hell broke loose, and the girls performed their debut song like they have been doing it for years. Both the music videos and their debut stage were featured in American blogger Perez Hilton’s blog, which earned the group an instant international following. Finally, Korean pop music had its first group that embodied the “girl crush” concept. And in an industry where girl groups would usually be either cute and innocent or downright provocative and sexy, the fierce image that 2NE1 exuded was still uncommon and fresh. No wonder the girls won their first music show trophy only a month after Fire was released, which slashed SNSD’s previous record by half. 

And we haven’t even talked about Dara’s palm tree hair. 

3. miss A – “Bad Girl, Good Girl

After SM and YG’s explosive girl group revelations (with SM doing it the second time in 2009 with the introduction of the highly experimental f(x)), the ball was back to JYP’s court. Although JYP had a fierce rivalry with SM via the Wonder GirlsSNSD match-up, they kinda lost steam with their push for WG to make a splash internationally. And with Girls’ Generation, f(x), Kara, 2NE1, and then-monster rookies Sistar dominating the charts while Wonder Girls were still somehow pushed in the US, JYP had no choice but to debut a new group with miss A.  And what a solid move it was! 

 

miss A met immediate success with their debut single Bad Girl, Good Girl, which featured a novel concept for girl groups in K-pop – sexy but not overt as Sistar, fierce but not as in-your-face as 2NE1, which ultimately worked for JYP’s new girl group then. The song was and still is hella catchy. After all, this was produced during the time when JYP still had that magic (come to think of it, he still does, but it comes and goes these days, which may explain how he has been inconsistent with ITZY and NMIXX). Alas, that choreography to match the rather haughty lyrics of the song has been what has made it memorable after all these years. All those pointing and kicking when the girls are down to the ground, lying on their stomachs are still pretty much remembered up to this day when idols dance to the song on variety shows. Along with the choreography of Hush, which has Fei, Jia, Min, and Suzy holding on to a horizontal curtain rod, Bad Girl Good Girl tops miss A’s list of memorable songs mainly because of the iconic choreography. BGGG also broke 2NE1’s record by winning for miss A their first music show trophy 21 days after their debut. Too bad the girls had to succumb to the 7-year K-pop curse.   

4 & 5. Blackpink – “Boombayah” and “Whistle

Remember the move YG made when they debuted 2NE1 with not just one, but two music videos for their first release Fire? YG revived this tactic with their second girl group, Blackpink, when they debuted the group in 2016. Only this time, YGE did not just release one song with two music videos but actually released two different songs – Boombayah and Whistle on the same day, August 8, 2016.  By that time, the anticipation for the new YG girl group was at its fever pitch since the company’s banner girl group, 2NE1, was on a hiatus following the involvement of Park Bom in a scandal. Thus, by the time August 8, 2016 came, people were just all too ready to gobble up anything Blackpink released. 

 

Alas, fans were blessed with this selection which was a bit different from one another. For those who prefer a steadier, more mellow beat, Whistle was for them, while for those who wanted a high energy track from the first note up to the last, Boombayah was perfect. Whistle is haunting with its minimal beat which remains steady throughout the song, so there’s really no beat drop or any explosive parts of the song. In contrast, Boombayah has all the ingredients of a “typical” YG song, with earworm portions that will stick in your head for weeks, unique choreography for the live performances, and catchy lyrics that fans will sing in the years to come. While Whistle had the repetitive “Make’ em whistle like a missile bomb, bomb”, Boombayah has the iconic line that has become a trademark of Blackpink up to this day – that line about them being in your area. Boombayah also has that line that has made a legend out of Girls’ Planet 101 participant and later Kep1er member Hikaru – the line that goes “I’m gonna go brrrr… Rambo.” 

And of course, that Rosé was sliding on the floor on her back below the three girls while singing is the stuff of legends. While they didn’t do this every time they performed the song live, you can just imagine how difficult it was for our main vocal to shoot that scene on the music video, considering that she has to do it without making it look difficult. Rosé has admitted that it was tough for her to film that section of the music video, since her leather attire also caused friction between her and the floor, so it was not easy for her to “slide through” the girls’ legs at all as her own legs had to do a lot of work so it would look like she is “sliding” across the floor. That has also got to result in a lot of skin chaffing, which she did confirm in interviews. Truly iconic. 

Legendary Debut Songs Versus Monster Rookies: A Postscript

A lot of new groups these days may achieve instant (or in some points of view, automatic) fame because of the popularity of some of their members. For example, aespa was already popular when it debuted because of the massive SM campaign machinery behind the group. G-Idle, Everglow, IVE, Kep1er, and Le Sserrafim have instant public recognition because they have  members that are reality idol contest alumnae – Soyeon, Yiren, Wonyoung, Yujin, and Sakura, Chaewon, and Yunjin, respectively. Even STAYC, which people argue does not have former idol contestants, has Sieun and Saeun, who had already established acting careers prior to debuting as idols.  

But then, we can argue that even if these groups have achieved enormous popularity since debuting, their debut songs may not have really served them well. Next Level was what brought aespa to, (pun intended) the next level and not really Black Mamba, which only peaked at #49 in the national charts. Bon Bon Chocolat did a good job in introducing Everglow to the world, but Adios was the group’s breakthrough hit. Eleven was good, but Love Dive is arguably the iconic IVE song. Thus, with the monster rookies we’ve mentioned, only G-Idle (with Latata), Le Sserafim (with Fearless), and Kep1er (with Wadada) are the ones with debut songs that have so far served them really well. And by the looks of it, it seems that Attention is on its way to making New Jeans not just a monster rookie, but a rookie legend.  

Featured Image: Youtube Screenshot from Blackpink’s “Boombayah

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Should These Kpop Idols Continue Acting?

Oh, to be a K-pop idol! You have the adoration of fans all over the world, always primmed with the best fashion, hair, and make-up, and presented with countless opportunities in the entertainment industry. Unfortunately, viewers and netizens may have noticed some of these idols are undeserving of the acting opportunities given to them. Some of the reasons for this “hatred” include these idol-actors just not having any acting talent at all. Most of them seem to be only relying on their looks and popularity to prop up the profile of the shows they’re part of.  Let’s check out the three idols-turned-actors who have been bitten by the acting bug but have gotten unfavorable reviews for their effort. 

ASTRO’s Cha Eunwoo

The criticism: He has a weak voice, he is known for being an actor with “ham facial expressions” that produce cringe-worthy reactions with furrowed or raised eyebrows, flared nostrils, and overall exaggerated expressions. It does not help that most of the roles he has had for his dramas restrict him as someone who is blessed with facial beauty. For someone who has acted in shows such as My ID is Gangnam Beauty and True Beauty, it is quite obvious that the ASTRO member long regarded as a Face Genius can be quite limiting, even for the most talented of actors.  

Signs of redemption: A lot of netizens (the same group of people who have criticized the idol-actor in the past) have seen remarkable improvement with Eunwoo’s acting in his latest offering, the 2020-2021 drama True Beauty. They have noted two things: Less hammy facial expressions than what was seen in Rookie Historian Goo Hae-ryung and more natural acting. 

What the idol needs to do: Eunwoo needs to challenge himself if he’s that serious about making acting an alternative career. After all, ASTRO will have to face and hopefully beat the 7-year curse of idol groups next year. So, if things with ASTRO don’t go smoothly as hoped for, he may venture into full-time acting, which means he may be presented with the possibility of doing more challenging and meatier roles. That should be great for Eunwoo, who may want the opportunity to display his acting chops and chuck his current image of being just another pretty face out the window. He has already been exposed to the world of television with supporting and leading roles in four programs already, plus he is set to debut in the movies with the yet-to-be-released Decibel, so a more discriminating taste in selecting his next roles will be important if he wants to be taken seriously as an actor.   

Red Velvet’s Joy 

The criticism: Joy has been the female lead of two dramas already –  2017’s s The Liar and His Lover and 2018’s Tempted. The acting major from the School of Performing Arts has been criticized for both appearances. Many had expressed skepticism when Joy accepted both lead parts and unfortunately, their disappointment was only encouraged when they watched both series. Comments ranged from Joy simply not being a good actress with her facial expression, gestures, and diction are supposedly unnatural and “painful to watch” to “Wow I can just tell from the photos that she sucks at acting. This needs to be investigated”, and “This is why you need to go to a major agency. They get you in variety shows and drama in any way they can”.

https://youtu.be/U8p_IzC36Ck

Sings of redemption: Joy is set to headline another drama, Only One Person with Prison Playbook’s Kim Kyungnam and Hospital Playtlist’s Ahn Eunjin which is supposed to be released before the year ends. Let us hope for this drama with a sterling cast to usher Joy to levels of better acting.

What the idol needs to do: At this time, Joy can still afford one more bomb performance before being dismissed outright as an acting black hole. This is why Only One Person needs to work. Otherwise, if she is bent on continuing her acting career, acting classes maybe must be in the offing. 

EXO’s Suho

The criticism: After bandmate Baekhyun got flack for subpar acting in Moon Lovers: Scarlet Heart Ryeo while main vocal D.O received praises for his appearances in movies and TV series, it has been the group’s leader Suho who has been at the receiving end of a lot of criticism in his acting performances both on TV and the movies. For his latest drama, How Are U Bread, where he played a magical baker the vitriol against the idol was at an all-time high, with comments such as “Why does SM keep sticking idols into acting? I wouldn’t mind if they start from small roles but they’re taking lead roles when they can’t even act” and “If you’re going to claim this is a troll post, he has to be a good actor. It’s a fact that he’s a terrible actor but we can’t criticize his acting?” receiving support and agreement among K-netizens. Suho, like Eunwoo, is cursed with breathtakingly perfect visuals, which may be a handicap for actors who may need to look imperfect to suit their “everyday man” roles.

 Signs of redemption: None yet, as Suho is currently finishing his mandatory military service.

What the idol needs to do: Suho needs to shy away from the pretty boy and overly glamorized roles. He can’t help it if he looks the way he does, but It can be jarring to see perfect-looking idols portraying perfect-looking people in TV shows. If D.O can portray a blind athlete, a prince, and a North Korean POW all in the same degree of effectiveness, I am sure Suho can as well. He just has to be on the lookout for better-written characters who don’t rely on their looks to keep the story interesting.

To be honest, it’s not like these idols are going to disappear from k-dramas, especially if they still attract a following that show producers and TV stations would definitely not say no to. So, let’s just hope for these three to get their acting chops sharpened real soon!

Featured Image: Screenshot from The Liar and The Lover trailer.

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Turning Up the Charm with Animated K-pop Music Videos

K-pop videos are always an amazing visual and aural experience. But are you looking for music videos that are a step beyond the usual? Why not give animated music videos a try? Animation can just be as compelling and powerful storytelling tools, and the resulting music videos can be equally memorable.  

Here are 11 fully- and partially-animated K-pop music videos to brighten up your day, suck you into another universe, or let you think about life. Who knows, by watching these animated music videos, you might even discover a new favorite group or soloist to follow! 

That’s Okay – D.O (EXO)

In 2019, EXO’s main vocalist D.O gifted fans with his solo single That’s Okay just before enlisting for his mandatory service. The song is released with a heartwarming animated music video. 

In the video, a man sees a wilting cactus while moving into his apartment and decides to take care of it. He nurtures the plant until it’s revived. Later on, it’s revealed that the man became a homebody due to grief over losing his dog. Eventually, the cactus sprouted some flowers, which seemed to bring the man out of his depression. 

Through the song—and the animated music video—D.O reassured EXO-Ls that no matter what they’re going through, everything will eventually turn out okay. 

Watch the music video below: 

 

Yet to Come (The Most Beautiful Moment) – BTS 

Shortly after BTS released their official video for Yet to Come from their anthology album Proof, they came out with a special animated music videos for the same single. The animated video evoked the same sentimental feeling as the official music video, but in a more fun and cute way. In the video, the members trek across a desert, just like in the original. They stumble and slide down, and meet a purple humpback whale that takes them to an island paradise. 

The video also doubled as a teaser for BTS Island: In the SEOM, a video game and a virtual space for “healing and relaxation.” The game was launched on June 28, 2022. 

This isn’t the first animated MV from BTS, though. The group has released animated videos for their comeback trailers such as Intro: What am I to You?, Intro: The Most Beautiful Moment in Life part 1, and Intro: The Most Beautiful Moment in Life part 2 ‘Never Mind.’</i 

Watch the adorable music video below: 

 

Supercar – Heize 

Rapper/singer Heize released her second full-length album, Undo, on June 30, 2022, and one of her B-sides, Supercar, comes with a colorful, yet melancholy music video. In this track, Heize sings about a magical supercar that runs so fast, so that could take her back to a relationship that has ended. The bittersweet lyrics complement the music video, where a woman in a bright yellow sports car races through her memories—both happy and sad.  

Sing along and feel the emotions while watching the music videos below: 

 

 

Hate You – 2NE1 

Hate You showed K-pop fans that 2NE1 is just as badass in cartoon form. In this 2011 music video, the girls are the heroines chasing after a villain who blew up a town. They follow the villain, disguised as a man, into a pub, and engage in a brief fight before he escapes. The chase continues, and when they finally caught up with their enemy, it’s revealed that the being is actually some kind of monster. They successfully fight off the monster and emerge victorious, and they drive away into the pink sunset. 

Watch the action-packed video below: 

 

Tomboy – Hyukoh

Korean indie pop-rock band Hyukoh collaborated with illustrator Park Gwang-soo for the music video of their 2017 track Tomboy. 

The song, according to lead singer Oh Hyuk, depicts the confusing and depressing side of youth, where everything is unfamiliar and uncertain. The black-and-white animated music video brilliantly translates the lyrics in a video packed with symbolism. The human-like figures are ablaze with the conflicting feelings of passion and bright hopefulness mixed with confusion, insecurity and desperation. 

Watch the thought-provoking music video below:

 

 

 

Eight – IU feat. Suga (BTS)

In Eight, IU and Suga expressed the loneliness and fleeting nature of life, and the longing for a place with no sadness and where everyone could live happy and free. It also talks about the yearning to revisit precious memories, and to live life without taking anything or anyone for granted. 

The music video flits between live action and animation, beginning when IU goes to a lab to presumably download her forgotten memories. IU then sees flashes of memories, as well as fantastical adventures throughout the song, before she wakes up again as the song draws to a close. 

See IU’s ethereal visuals—both live action and animation—in the music video below: 

 

Super Duper – Super Junior 

If you’re looking for music that will surely lift your mood, look no further—because Super Junior is coming to your rescue! Their 2018 SM Station single, Super Duper, will get you moving to the funky beat in no time. 

The accompanying music video is just as much of a happy pill, as the music videos reflects much of the group’s lively and chaotic personality. Plus, the animation’s bright, solid colors add to the overall cheerful vibe you’ll get from the song. 

This is not the only animated music videos that the group has released. They came out with the Latin pop-infused Animals in 2018. The music video featured the animated versions of the members matched with their zodiac signs. In 2020, they released the sweet, Christmas-themed animated music videos for Tell Me Baby, a B-side from the group’s Renaissance album. 

Dance to the beat while watching the kooky music video below: 

 

Where the Sea Sleeps – Day6 (Even of Day) 

Where the Sea Sleeps is a ballad from Day6’s sub-unit Even of Day, released in 2020. 

The track has a comforting vibe; the lyrics sing about promising to stay together even through hardship. It’s also as if the band members are also reassuring their fans that no matter what happens, they will always be by their side.  

The song’s music video complements the lyrics surprisingly well. In the music videos, three animal friends build a rocket ship and journey to space. However, they fly into several asteroids, which destroys the rocket ship and eject the friends onto a nearby planet. All three initially lose consciousness, and for a while, everything seems lost. But, the animal friends wake up, and using a compass they were able to swim to shore and safety—showing that they will always stick together.

Watch the music video below:

 

Savage – aespa 

K-pop crosses over to the metaverse with aespa’s Savage. This music video from the fourth-gen super rookies blends live action, computer graphics, and animation. In the music videos, the girls continue their quest to reunite with their avatars in the SM Culture Universe (SMCU). The lyrics might not be everyone’s cup of tea, especially as it contains plenty of references to elements in the group’s SMCU storyline that some might find a little jarring to listen to. But the vibrant, sassy energy of the song pairs well with the aggressive, yet sophisticated vibe of the music videos. 

Step into the metaverse with aespa today: 

 

 

Dream – Eric Nam ft. Park Jimin

This video is quite different from the other music videoss on this list, because the “animation” is actually sand art! Eric Nam, together with Park Jimin, sing about longing for a lost love in Dream. The song and the music video tells the story of a couple who have gone their separate ways, but still look back on their relationship with nostalgia and a bit of yearning. 

The sand art transitions throughout the music videos makes watching it feel like being in an actual dream sequence. Check out the music video below:

 

 

Hold My Hand – Lee Hi 

Singer and songwriter Lee Hi’s refreshing vocals and adorable visuals take center stage in her music video for Hold My Hand. But despite the song’s cheery tone and the music videos’ cute 8-bit graphics, the lyrics tell the story of a heartbroken individual longing for their ex-lover to come back and love them again. 

Jump into this cute video game simulation-like video below: 

 

While music videos featuring drama plotlines and slick choreography will always be fascinating both to fans and non-fans, animated music videos offer a different, yet refreshing charm that only adds to the rich K-pop scene. Which one in our list is your favorite? 

Featured Image: Screenshot from Youtube video – Day6 (Even of Day) – Where Sea Sleeps

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